Mody, Bella (author) and Shingi, Prakash M. (author)
Format:
Book
Publication Date:
1974-08
Published:
India: Centre for Management in Agriculture, Indian Institute of Management, Ahmedabad, India.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21627
Notes:
103 pages, The content of two Krishi-Darshan programmes was analyzed. From 50 to 62 percent of the televised information was already known to the farmers. Of the new items of information that the two telecasts presented, on the average, only 40 percent were learnt; the remaining 60 percent were unrecalled or lost.
Bellamy, Margot (author) and Greenshields, Bruce L. (author)
Format:
Book
Publication Date:
1983
Published:
International: Gower Publishing Company, England
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17325
Notes:
Contributed papers read at the 18th International Congress of Agricultural Economists., International Association of Agricultural Economists (IAAE) Occasional Paper No. 3. 312 pages