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- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Martin, David N. (author)
- Format:
- Book
- Publication Date:
- 1989
- Published:
- USA: American Management Association, New York, New York.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18299
- Notes:
- 215 pages, Includes brief descriptions of campaigns for FMC Furadan insecticide, Perdue Farms poultry and California raisins (Claymation technique).
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kelly, Francis J. III (author) and Silverstein, Barry (author)
- Format:
- Book
- Publication Date:
- 2005
- Published:
- USA: McGraw-Hill, New York, New York.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24038
- Notes:
- 289 pages., Includes descriptions of the "Got milk?" and "Subservient Chicken" campaigns.