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- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Mauning, Jeff (author)
- Format:
- Book
- Publication Date:
- 1999
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 113 Document Number: C11248
- Journal Title Details:
- 197 pages
- Notes:
- Prima Publishing, Rocklin, CA.
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kelly, Francis J. III (author) and Silverstein, Barry (author)
- Format:
- Book
- Publication Date:
- 2005
- Published:
- USA: McGraw-Hill, New York, New York.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24038
- Notes:
- 289 pages., Includes descriptions of the "Got milk?" and "Subservient Chicken" campaigns.
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Paul, Rolland "Pig" (author), Garner, J. Marvin (author), and Sweet, Orville K. (author)
- Format:
- Book
- Publication Date:
- 1991
- Published:
- USA: Lowell Press, Kansas City, Missouri, for National Pork Producers Council
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08259
- Notes:
- 197 pages., Includes development and effectiveness of the advertising campaign, "Pork: the other white meat."