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2. A study of adoption of improved farm practices as a function of positive values
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Babu, V.K. (author), Singh, Y.P. (author), and Department of Agriculture Extension, R.B.S. College, Bichpuri, Agra; Department of Agriculture Extension, R.B.S. College, Bichpuri, Agra
- Format:
- Journal article
- Publication Date:
- unknown
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 45 Document Number: B05520
- Journal Title:
- Journal of Extension Education
3. Adoption as adaptation: Household decision making and changing rural livelihoods in Lombok, Indonesia
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Williams, Liana J. (author), van Wensveen, Monica (author), Grunbuhel, Clemens (author), and Pupsadi, Ketut (author)
- Format:
- Journal article
- Publication Date:
- 2022-01
- Published:
- United States: Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12575
- Journal Title:
- Journal of Rural Studies
- Journal Title Details:
- 89
- Notes:
- 9 pages, In agricultural research for development adoption of new technology tends to be cast in categories: adoption, partial adoption, dis-adoption or non-adoption. While these may serve for pragmatic classification and measures for project success or impact they fail to properly acknowledge the ongoing and independent efforts of farmers (and others) in experimentation and integration of knowledge across a range of sources. This paper explores responses to practices for cattle management introduced during a research project, at project close, and five years after the project has finished. We consider the perceptions and application of new knowledge by farmers, extension staff, and policy makers. By taking a longer-term view, we demonstrate how farming households adapt and integrate knowledge from different sources into their daily practice, influenced by local institutions and changing cultural expectations, as well as external researchers. We also consider the influence of changing government priorities and incentives in steering farm-management decisions. Results suggest that a focus on measures to build capacity and empower farmers with information to adapt and respond to change, regardless of project activities, is a much more important goal and indicator of impact than measuring adoption.
4. Everett M. Rogers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kennedy, Adrienne (author)
- Format:
- Article
- Publication Date:
- 2020
- Published:
- International: Salem Press Biographical Encyclopedia
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12175
- Notes:
- Online via UI Library Catalog search. Ebscohost. 4 pages., Biography of an influential rural and general sociologist, communication specialist, writer, and professor best known for developing the theory of diffusion and adoption of agricultural and other innovations.
5. Going digital in agriculture: how radio and SMS can scale-up smallholder participation in legume-based sustainable agricultural intensification practices and technologies in Tanzania
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Silvestri, Silvia (author), Richard, Musebe (author), Edward, Baars (author), Dharmesh, Ganatra (author), and Dannie, Romney (author)
- Format:
- Journal article
- Publication Date:
- 2020-04-14
- Published:
- International: Taylor & Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D12505
- Journal Title:
- International Journal of Agricultural Sustainability
- Journal Title Details:
- 19
- Notes:
- 11 pages., In 2016, a study was conducted in Tanzania to assess the impact of radio and SMS in scaling-up smallholder participation in legume-based sustainable agricultural intensification (SAI) practices and technologies. The study aimed to answer the following research questions: (i) does participation in the campaign enhance farmers’ knowledge of legume-based sustainable agricultural intensification practices and technologies? (ii) what is the impact of the campaign on the adoption of legume-based sustainable agricultural intensification practices and technologies?; (iii) does exposure to multiple ICT-enabled channels result in larger gains (in terms of knowledge and adoption) than exposure to only one channel? (iv) is it more cost-effective to use radio or SMS alone or use them in combination? The results show that both awareness and adoption are boosted if SMS supports radio campaigns. However, radio alone is the most cost-effective approach. Each dollar spent on the radio campaign results in 2.1 farmers that have adopted at least one new practice, compared with 0.5 farmers for SMS and 0.4 farmers for radio and SMS combined. Other factors were also important in facilitating uptake of legume-based SAI practices, such as gender, age, education and land size, but were not statistically significant when rated against the communication channels used.
6. Interpersonal communication and diffusion of innovation in agriculture sector of Pakistan
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Khan, Masrur Alam (author) and Akhtar, Pervaiz (author)
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- Pakistan
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11913
- Journal Title:
- Journal of Development Communication
- Journal Title Details:
- 30(1) : 1-9
- Notes:
- Online from UI Library subscription., Study examined interpersonal influence during the diffusion of agricultural innovation in a rural district of Pakistan. Findings revealed that interpersonal communication had a major role in agricultural activities, particularly that farmers were motivated through face-to-face discussion.
7. Mass Media of Communication in Disseminating Farm Information: A Comparative Analysis
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Bhilegaonkar, M.G. (author) and Thombre, B.M. (author)
- Format:
- Journal article
- Publication Date:
- unknown
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26934
- Journal Title:
- Interaction
- Journal Title Details:
- Vol. 4, No. 1/2, pp. 33-43
- Notes:
- Published in 1986.
8. Orientation briefing for Training and Communication Support
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Teaching material
- Publication Date:
- No date
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: oversized box 2 Document Number: D08011
- Notes:
- John L. Woods Collection In two folders, Overhead visuals for a presentation about making rural development projects more effective. Development Training and Communication Planning, UNDP Asia and the Pacific Programme, Bangkok, Thailand. 21 overheads.
9. Quality of climate-smart agricultural advice offered by private and public sectors extensionists in Mbeere North Sub-County, Kenya
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Glkunda, Raphael (author), Jepkurul, Mary (author), Kiptoo, Simion (author), and Baker, Matthew (author)
- Format:
- Journal article
- Publication Date:
- 2022-01-19
- Published:
- United States: OJS / PKP
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12500
- Journal Title:
- Advancements in Agricultural Development
- Journal Title Details:
- 3 (1)
- Notes:
- 18 pages, This research adds to the knowledge of extension education by revealing the quality of climate-smart agricultural (CSA) advice offered by private and public extension sectors. The study was aimed at addressing the paucity of empirical data that exists relating to the quality of CSA advice. Using a semi-structured questionnaire, the descriptive and correlational study gathered data from a systematic sample of 115 farmers. There was a moderate positive correlation between extension effectiveness and adoption of CSA. There were significant differences between public, private, and both sectors in relation to the quality of information disseminated. The quality of private sector’s advice was significantly lower than that of public sector and both sectors. There was no significant difference in quality of advice between public sector and both sectors. The quality of CSA advice was generally fair, however, heightened dissemination of CSA practices by both sectors of extension would yield better quality advice thus improve the adoption of the practices among farmers.
10. Socio-economic factors influencing adoption of conservation agriculture in Moroto District, Uganda
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Esabu, A. (author) and Ngwenya, E. (author)
- Format:
- Journal Article
- Publication Date:
- 2019-08-08
- Published:
- South Africa: South African Society for Agricultural Extension
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12026
- Journal Title:
- South African Journal of Agricultural Extension
- Journal Title Details:
- 47, no. 2 (2019)
- Notes:
- 13 Pages, This research was conducted to assess socio-economic factors influencing adoption of conservation agriculture in Moroto District of Uganda. The socio-economic factors, the level of conservation agriculture, and the constraints faced by the farmers were assessed. A cross-sectional research design was utilised to collect data from 80 farmers (adopters and non-adopters of conservation agriculture). Purposive random sampling was applied to select seven key informants in the two sub-counties of Katikekile and Nadunget, and four villages of Nakodet, Nakwanga, Napudes and Komare. Data were collected through personal observation, interviews, focus group discussions, and structured questionnaires. The Statistical Package for Social Sciences (SPSS) was used to generate descriptive and inferential statistics for quantitative data analysis. The binary probit model was used to determine the socio-economic factors influencing adoption of conservation agriculture. The findings indicate that there was a significant influence for gender (p<0.01), but a statistically significant influence for credit and extension services (p<0.05). Finally, the adoption rate of conservation agriculture is still low given the size of land dedicated to it by most farmers. Therefore, this study recommends that government and other institutions should strengthen the agricultural extension system, provide financial support and incentives, and sensitize farmers on conservation agriculture.