Via online. 28 pages., Involves Facebook responses of local chapters of the National FFA Organization involving a 2017 wildfire devastation in Texas, Oklahoma, and Kansas. Author's analysis of 23 public posts led to an observation that the FFA chapter posts contained embedded traditional rural literacies and insular narrative. Observed failure to capitalize on Facebook's potential as an advocacy tool to inform and engage large public audiences.
Online via UI subscription., This study explores how South Korean newspapers reported the issue of AI (avian influenza) by employing framing, and the concepts of media advocacy and mobilizing information (MI). Results indicate that news stories were more likely to attribute blame to the government. Government, scientist/researcher, and farmer sources were most prevalent in news coverage. Mentions of tactical MI for the preventive actions increased. Overall, findings indicate the increased media advocacy efforts during repetitive outbreaks of AI.