Colwell, Rita R. (author), Girshman, Peggy (author), Marrett, Cora B. (author), Raeburn, Paul (author), Rowland, F. Sherwood (author), and Siegfried, Tom (author)
Format:
Book chapter
Publication Date:
1999
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19630
Notes:
Pages 249-261in Sharon M. Friedman, Sharon Dunwoody and Carol L. Rogers (eds.), Communicating uncertainty: media coverage of new and controversial science. Lawrence Erlbaum Associates, Publishers, Mahwah, New Jersey. 277 pages.
Online from publication. 9 pages., Advice from a fresh produce marketer with more than 30 years of experience in a supermarket chain. "The environment you want is one of being a merchant. ... It is somewhat of a lost art in today's fast paced world of data, low price and lack of labor."
Online from periodical. 3 pages., Article reports observations from several marketers of potatoes. One marketing director observed, "We anticipate consumers will still maintain their shift to eating at home even when we approach a new normal."