Zeng, Douglas Zhihua (author / World Bank) and Wang, Shuilin (author)
Format:
Research report
Publication Date:
2007
Published:
China: The World Bank
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 124 Document Number: D11231
Notes:
World Bank Policy Research Working Paper 4223. 36 pages., Analysis of some strengths, weakenesses, opportunities and challenges of China's knowledge economy in the areas of economic incentives and institutional regimes, human capital, innovation systems, and information infrastructures.
9 pages., Online via UI e-subscription, Researchers examined Internet access and interest in receiving nutrition education via social media application among low-income adults participating in the Supplemental Nutrition Assistance Program Education (SNAP-Ed).Results indicated similar Internet accessibility in southern Illinois among low-income populations compared with national rural rates. Interest in using online nutrition education varied among participants according to age. Overall, 49% of middle-aged adults aged 33-64 years and 87% of seniors aged 65 years or older reported they would not use online nutrition education.
International: Modernizing Extension and Advisory Services (MEAS), University of Illinois, Urbana-Champaign; Michigan State University, East Lansing; and U. S. Agency for International Development, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D05682
Lindner, James R. (author) and Harder, Amy (author)
Format:
Paper
Publication Date:
2008-03-09
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 167 Document Number: C27881
Notes:
Presented at the 24th annual conference of the Association for International Agricultural and Extension Education (AIAEE) at EARTH University, Costa Rica, March 9-15, 2008. 11 pages.
24 pages., ISSN: 1712-8277, via online journal., Communication for innovation in agriculture and rural development involves
interactive and multi-stakeholder approaches that mobilize ideas and resources
from the public and private sectors as well as civil society. Digital tools broadly
referred to as Web 2.0 technologies, and in particular, social media such as
Facebook, Twitter, blogs and webinars are allegedly channels of communication
for innovation. These tools potentially offer support for collective learning
processes and co-creation of knowledge. There is little evidence, however, to
substantiate that new media are enabling innovation by and among stakeholders of
agri-food and rural systems. Are diverse agri-food producers, rural entrepreneurs,
scientists or researchers, community-level volunteers and public servants
interacting more effectively in Web 2.0 environments? Are social media
reinventing agri-food and rural information flows? Employing methods of multiple
database searches, review of literature, and content analysis of 50 relevant online
communities this paper identifies emerging issues in the development and use of
social media in the agri-food and rural sectors with an emphasis on data from
Ontario and, to a lesser extent, elsewhere in Canada. Findings suggest that the
uptake of social media is still in an early, exploratory phase associated with modest
opportunities and relevant limitations of Web 2.0 mediated multi-stakeholder
collaboration. Notably, there are gaps in giving and receiving feedback which are
intrinsic to dyadic communication as well as innovation processes. Limitations
identified include (a) conflicting perceptions among stakeholders about the use,
risk, credibility and institutional incentives associated with social media, and (b)
lack of capacity that enables use and development of appropriate social media
applications. The paper concludes by summarizing the importance of autonomous,
user-oriented applications of Web 2.0 tools in agri-food and rural systems.
