- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Leeuwis, Cees (author)
- Format:
- Book
- Publication Date:
- 2004
- Published:
- International: Blackwell Science Ltd., Oxford, England.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25399
- Subject Term:
- adoption, campaigns, extension, extension communication, extension methods, extension programs, extension services, farmers, information systems, innovations, Internet, mass media, networks, organizational communication, and information access
- Notes:
- Third edition. 412 pages.
