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2. Highlighting a key question for the common agricultural policy: adoption of agriculture system types
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Papadopoulos, Sotirios (author), Markopoulos, Theodoros (author), Chousou, Charoula (author), Natos, Dimitrios (author), and Mattas, Konstadinos (author)
- Format:
- Journal article
- Publication Date:
- 2019-06
- Published:
- Germany: CENTMA Research
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12702
- Journal Title:
- International Journal on Food System Dynamics
- Journal Title Details:
- Vol.10, N.3
- Notes:
- 12 pages, One of the key questions that concerns policy makers, related to the long term planning of the EU's Common Agricultural Policy (CAP), is the form of agriculture that farmers intend to follow in the future. In order to highlight that question, a sample of producers from the region of Eastern Macedonia and Thrace in Greece were surveyed and analyzed in order to identify and assess the factors that influence farmers’ adoption of organic, conventional or integrated agriculture systems. The paper methodologically applies double-valued logistic regressions, one for each form of agriculture, to the selected sample. Results indicate that producers' training and high awareness of CAP policies are positively correlated with the future adoption of organic farming systems, while the adoption of integrated agriculture depends on producers’ age as well as their positive or negative opinions regarding the conventional agricultural system.
3. Motivations, goals, and benefits associated with organic grain farming by producers in Iowa, U.S
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Han, Guang (author), Arbuckle, J. Gordon (author), and Grudens-Schuck, Nancy (author)
- Format:
- Journal article
- Publication Date:
- 2020-11-06
- Published:
- United States: Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12517
- Journal Title:
- Agricultural Systems
- Journal Title Details:
- 191
- Notes:
- 14 pages., CONTEXT The U.S. has the world's largest organic food market. However, low domestic production and a low adoption rate of organic grain farming limit the overall development of this sector. Multiple organic stakeholders have called for a better understanding of cognitive and motivational aspects of farmers' decision-making processes to help policymakers, agricultural scientists, and extension practitioners to work more effectively with farmers to explore and adopt organic grain production. OBJECTIVE This paper assesses farmers' adoption motivations, long-term goals, and perceived benefits to examine the congruence between initial motivations, long-term goals, and current perceived benefits. METHODS We employed a sequential mixed-method approach that first interviewed organic farmers in Iowa, U.S. Then developed and administered a statewide survey for the organic farmers. Survey data were analyzed with confirmatory factor analysis, paired-samples t-tests, and heteroskedasticity-robust regression models. RESULTS AND CONCLUSIONS We identified five highly-rated motivations for farmers to adopt organic grain: 1) profitability, 2) personal safety, 3) natural resources stewardship, 4) consumers and public health, and 5) honor and tradition. We found organic farmers' long-term goals are strongly orientated to both productivism and stewardship but less strongly oriented to civic-mindedness. This research assessed five areas of benefits associated with organic grain farming: 1) economic benefit, 2) addressed health concerns, 3) environmental natural resources, 4) values and beliefs validation, and 5) social benefit. This study found the benefits farmers experienced by adopting organic grain farming aligned with most of their original adoption motivations and long-term goals, except for serving the motivation of consumer and public health concerns.
4. Neo-Malthusian entertainment: the limits of green TV
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Murphy, Patrick D. (author)
- Format:
- Book chapter
- Publication Date:
- 2017
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08811
- Notes:
- Pages 71-93 in Patrick D. Murphy, The media commons: globalization and environmental discourses. United States: University of Illinois Press, Urbana, Chicago, and Springfield. 192 pages.
5. Organic profitability around the world
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Reganold, John (author)
- Format:
- Presentation
- Publication Date:
- 2016-02-25
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07437
- Notes:
- Presentation at the U.S. Department of Agriculture Outlook Forum, Arlington, Virginia, February 25, 2016. 17 pages.
6. The long-term effects of marketing organic products
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Yonezawa, Koichi (author), Gomez, Miguel I. (author), and McLaughlin, Edward W. (author)
- Format:
- Poster
- Publication Date:
- 2017-07-30
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09232
- Notes:
- Research poster presented at the Agricultural and Applied Economics Association annual meeting, Chicago, Illinois, July 30-August 1, 2017. 2 pages.
7. Towards sustainable consumption: Keys to communication for improving trust in organic foods
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Vega-Zamora, Manuela (author), Torres-Ruiz, Francisco Jose (author), and Parras-Rosa, Manuel (author)
- Format:
- Online journal article
- Publication Date:
- 2019-04
- Published:
- Spain: Science Direct
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: D10293
- Journal Title:
- Journal of Cleaner Production
- Journal Title Details:
- 216 : 511-519
- Notes:
- 9 pages., Via online journal., Lack of trust is thought to be one of the most significant barriers to the consumption of organic foods, which is an important dimension of sustainable behaviour. Building trust in organic foods is the central objective of this paper. Based on information processing models focusing on what message to transmit and how, and on the premise that to improve trust, two different dimensions (functionality and authenticity) must be managed simultaneously, this paper analyzes the comparative effectiveness of different combinations of message arguments, forms of appeal and sources on consumer trust. To this end, an experiment was designed with a total of 800 participants, in which 36 different treatments were tested. The results show strong interactions between the three variables considered and suggest that the most effective combinations for building trust are: the health argument put across by an expert, the authenticity argument transmitted by a producers’ union, the elitist argument made by an expert and lastly, the social argument transmitted by a public authority, using an emotional form of appeal in all four cases. These results serve to complete the previous literature on the subject, in which communication activities are recommended but the questions of what to say, how to say it and who should say it are not specifically addressed.
8. Understanding the relationship between green approach and marketing innovations tools in the wine sector
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Fiore, Mariantonietta (author), Silvestri, Raffaele (author), Contò, Francesco (author), Pellegrini, Giustina (author), and Department of Economics, University of Foggia, Largo Papa Giovanni Paolo II, 1, Foggia, Italy Department of Economic Science, University of Bari, Largo Abbazia Santa Scolastica 53, Bari, Italy
- Format:
- Journal article
- Publication Date:
- 2017-01-20
- Published:
- Italy: Elsevier Ltd.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: D08100
- Journal Title:
- Journal of Cleaner Production
- Journal Title Details:
- 142 (part 4): 4085-4091
9. Urban agriculture in São Paulo, Brazil: actors, spaces, and governance models
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Giacchè, Giulia (author) and Silva, Wânia Rezende (author)
- Format:
- Proceedings
- Publication Date:
- 2016
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08819
- Notes:
- Pages 431-452 in Rob Roggema (ed.), Agriculture in an urbanizing society volume one: proceedings of the sixth AESOP conference on sustainable food planning. United Kingdom: Cambridge Scholars Publishing. 549 pages.
10. “Organic is more of an American term... we are traditional farmers”: discourses of place-based organic farming, community, heritage, and sustainability
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Hoffmann, Jeffrey Alan (author)
- Format:
- Online journal article
- Publication Date:
- 2018
- Published:
- Taylor & Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 64 Document Number: D10729
- Journal Title:
- Environmental Communication
- Journal Title Details:
- 12(6): 807-824
- Notes:
- 19 pages., via online journal., The following study looks at how traditional, organic, cooperative farmers starting a new farming cooperative in the US Southwest communicate about their farming as a set of (sustainable) cultural practices. The study draws on environmental communication theory, the theory of the coordinated management of meaning, and Vandana Shiva’s three-tiered economic model to construct a communication-based framework through which to view farmers’ stories about sustainability. This framework is productive, showing how some Nuevo Mexicano farmers (and others) orient toward farming, sustenance, and human-nature relationships through community, family, heritage, and education. Moreover, in addition to a conceptualization of sustainability as specific practices for nurturing and enduring in environments, communities, and organizations/institutions, sustainability can be understood as embedded ecocultural and historical experience with cross-cultural parallels in land-based communities. This study advances the ethical duty of environmental communication to better understand the ways in which environmental discourse and ecocultural and material realities are imbricated, as well as the call for such discursive study to be grounded in phenomenological experience of the natural world.