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2. A study of the use of information & communication technology in disseminating farm information to farmers in India
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Solanki, Surabhi (author) and Verma, Seema (author)
- Format:
- Conference proceedings
- Publication Date:
- 2019-06
- Published:
- Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11119
- Notes:
- 8 pages., Proceedings of International Conference on Sustainable Computing in Science, Technology and Management., In any country, agriculture plays important role in the prospect of economy and sustainability. As technology grow day by day so it is necessary for the farmer to know about the technology, innovations and take them into practice, so they make strong themselves in terms of economic and sustainability. In this paper discussed the intensity exposure to information and communication technology and its relationship to the characteristics of farmers at different stages of adoption use of information and communication technology for different farm practices and also know the preferences of farmers regarding the use of Information & Communication Technology (ICT). In the continuation of this process conduct the personal interview to collect personal details of farmers as well as farm information that associate them to know about the adoption of information technology. The data collected through personal interview of farmers have been classified, tabulated and analyzed to know how efficiently and effectively information and communication technology disseminate farm information to the farmer.
3. Assessment of extension agents' perception of mobile phone usage for communication with farmers in Edo South of Edo State, Nigeria
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Alakpa, S. O. E. (author), Afolabi, S. O. (author), and Ighalo, I. J. (author)
- Format:
- Online journal article
- Publication Date:
- 2019
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: D11147
- Journal Title:
- International Journal of Environment, Agriculture and Biotechnology
- Journal Title Details:
- 4(2):430-435
- Notes:
- 6 pages., ISSN: 2456-1878, via online journal., The use of mobile phones as means of communication between the extension agents and local farmers in Edo South was examined to determine the perception of the extension agents on its effectiveness. Fifty-one (51) respondents were obtained through random sampling using questionnaires to obtain relevant information in the two local government areas; Ovia North East and Ovia South West selected for the study. The result obtained indicated that male extension agents were in majority (72.5%), 54.9% of the sampled population above 45 years of age and 58.8% possessed 16 – 20 years working experience. Phone calls and short message service (SMS) were found appropriate for agricultural information dissemination. Significant and positive relationships were established between the working experience of extension agents and their perception of mobile phone usage. The recommendation is that formal integration of mobile phone into extension activities be done to enhance wider coverage, reduce cost and risks associated with movement. Extension agents and farmers need more training on effective usage of SMS and phone calls for interaction on farm related issues. Enforcement of existing telecommunication laws could reduce network failure and also enhance effective usage.
4. Building bridges between producers and schools: the role of extension in the farm to school program
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Qu, Shuyang (author), Fischer, Laura (author), and Rumble, Joy (author)
- Format:
- Online journal article
- Publication Date:
- 2019-10
- Published:
- Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 108 Document Number: D10948
- Journal Title:
- Journal of Extension
- Journal Title Details:
- 57(4)
- Notes:
- 10 pages., Article #:4FEA4, via online journal., Childhood obesity is one of the leading problems facing Americans today. As children continue to struggle with both obesity and food insecurity, many parents and doctors look to schools to be responsible for providing healthful meals. The aim of the Farm to School (F2S) program is to bring fresh, local produce into school cafeterias. Aligning with Extension goals, the F2S program provides an opportunity for both the development of healthful lifestyles and increases in agricultural profits. Through interviews with producers and school food service directors, we determined ways Extension programming can be used to improve the efficiency of the F2S program.
5. Client focused extension approach for disseminating soil fertility management in central Kenya
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Muchai, Serah W.K. (author), Muna, Monicah W.M. (author), Mugwe, Jane N. (author), Mugendi, Daniel N. (author), and Mairura, Franklin S. (author)
- Format:
- Online journal article
- Publication Date:
- 2014
- Published:
- ESci Journals Publishing
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: D11154
- Journal Title:
- International Journal of Agricultural Extension
- Journal Title Details:
- 2(2): 129-136
- Notes:
- 8 pages., via online journal., Land degradation and soil nutrient depletion have become serious threats to agricultural productivity in sub- Saharan Africa. To improve agriculture production, research has led to recommendation of a range of integrated Soil fertility Management (ISFM) options, of proven effectiveness, for soil fertility improvement. Although many factors contribute to the low adoption of ISFM by farmers, communication gaps between extension agents and farmers lie at the heart of the problem. Hence, the study sought to investigate factors considered by agricultural extension agents in selection of communication channels to disseminate soil fertility information in the central highlands of Kenya. Structured questionnaires were used to elicit information from 105 extension agents. Both descriptive and inferential statistics were used for data analysis. In choosing the communication method to be used in dissemination of soil fertility management (SFM) practices, target group was scored as the most relevant factor followed by type of SFM, time available then number of staff sequentially. Education was perceived to highly influence the selection of workshop (M= 3.4) while age was perceived to highly influence the selection of video showing (M= 2.8) as extension methods in dissemination of SFM. The implication of the study is that diverse communication channels should be utilized to get to farmers of different socio economic characteristics.
6. Communicating sound science
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Mermelstein, H. Neil (author)
- Format:
- Online journal article
- Publication Date:
- 2018-11-01
- Published:
- USA: Institute of Food Technologists, Chicago, Illinois.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09967
- Journal Title:
- Food Technology
- Journal Title Details:
- 72(11)
- Notes:
- Online issue. 7 pages.
7. Communication
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Winne, Mark (author)
- Format:
- Book chapter
- Publication Date:
- 2018-01-01
- Published:
- Santa Barbara, California: Praeger
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 84 Document Number: D10846
- Journal Title Details:
- (4) : 48-54
- Notes:
- 8 pages., See D10845., Via UI Library Catalog., Chapter 4 of "Stand together or starve alone: unity and chaos in the U.S. food movement".
8. Creating and communicating social research for policymakers in government
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Phoenix, Jessica H. (author), Atkinson, Lucy G. (author), and Baker, Hannah (author)
- Format:
- Journal article
- Publication Date:
- 2019-08-27
- Published:
- UK: Nature Portfolio
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 207 Document Number: D13081
- Journal Title:
- Humanities & Social Sciences Communications
- Journal Title Details:
- V.5, N.98
- Notes:
- 11 pages, Many academics ask ‘How can I use my research to influence policy?’. In this paper, we draw on our first-hand experience as social researchers for the British Government to advise how academics can create and communicate research with policymakers. Specifically, we describe methods of communicating research to policymakers in relation to research we undertook to listen to farmers about their priorities for a new agricultural policy for England following the exit of the UK from the European Union. The main purpose of this research was to ensure farmers’ voices were included in policy development and therefore communication of the research to policymakers was key. We reflect on the effectiveness of the communication methods we employed and summarise our learnings into four practical recommendations: (1) make research relevant to policymakers; (2) invest time to develop and maintain relationships with policymakers; (3) utilise ‘windows of opportunity’; and (4) adapt presentation and communication styles to the audience. We consider that employing these recommendations will help to improve how evidence is communicated between academia and government and therefore the influence of evidence in decision-making processes.
9. Deep ambivalence and wild objects: toward a strange environmental rhetoric
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Rivers, Nathaniel A. (author)
- Format:
- Journal article
- Publication Date:
- 2015
- Published:
- International
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07277
- Journal Title:
- RSQ: Rhetoric Society Quarterly
- Journal Title Details:
- 45(5) : 420-440
10. Engaging dairy farmers in safety messages: Values, moral norms, barriers, and implications for communication
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Wilmes, Emily (author), Swenson, Rebecca (author), and University of Minnesota
- Format:
- Journal article
- Publication Date:
- 2019
- Published:
- United States: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: D10244
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 103(1)
- Notes:
- 19 pages, via online journal, Dairy farms pose many hazards to farmers and their employees, including the risk of injury caused by handling animals. On many farms, there is a lack of consistent information and training related to farm safety topics, including stockmanship, or safe animal handling. The purpose of this qualitative research was to explore effective communication strategies that support the application of stockmanship practices and more broadly support health and safety measures and the adoption of new behaviors by farmers and their employees. Research was conducted in three stages via in-depth farm tours and in-person interviews, a qualitative survey, and follow-up phone interviews with dairy farmers. Findings identified four values and moral norms important to dairy farmers and four barriers to implementation of farm safety practices. The research also revealed publications and in-person meetings as key channels of communication and on-farm consultants as important influencers. From the research findings, three major recommendations emerged. These include using a train the trainer educational model, engaging with professionals and encouraging farmer-to-farmer communication, and leveraging digital resources.
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