9 pages., Online via UI electronic subscription., A choice experiment was used to evaluate the U.S. public's willingness to pay for egg attributes including housing system, color, size, and certifying agency. A significant difference in willingness to pay for hen housing systems was found using video information treatments describing hen housing systems. Participants were indifferent between hen housing systems when they viewed video treatments describing hen housing systems. However, they clearly preferred the cage-free system when they viewed no video treatments. "Results point towards potential public misunderstanding of the costs and benefits associated with the "cage-free" egg label designation."
12 pages, One of the key questions that concerns policy makers, related to the long term planning of the EU's Common Agricultural Policy (CAP), is the form of agriculture that farmers intend to follow in the future. In order to highlight that question, a sample of producers from the region of Eastern Macedonia and Thrace in Greece were surveyed and analyzed in order to identify and assess the factors that influence farmers’ adoption of organic, conventional or integrated agriculture systems. The paper methodologically applies double-valued logistic regressions, one for each form of agriculture, to the selected sample. Results indicate that producers' training and high awareness of CAP policies are positively correlated with the future adoption of organic farming systems, while the adoption of integrated agriculture depends on producers’ age as well as their positive or negative opinions regarding the conventional agricultural system.
Available online at www.centmapress.org, Results showed that depending on expressed meta-values, respondents had different specific information sources and needs. Online sources were rarely mentioned, the majority of consumers referred to brochures, flyers and interpersonal contacts.
5 pages., Article #: 4IAW3, via online journal., The Beginning Farmer Resource Network of Maine (BFRN) is a model for maximizing resources and improving farmer services through increased statewide communication and collaboration among a diverse group of agricultural service providers. Formed in 2012, BFRN is a cooperative network with shared leadership and no financial overhead. In a 2018 survey regarding BFRN's impacts, 92% of members (22 of 24 responding members) said they were more effective and efficient. The survey results also indicated that over 800 farmers had made positive changes as a result of members' participation in BFRN. BFRN's continuing high level of activity is a testament to the value this network model offers to participating organizations, agencies, and institutions.
Vincent, David (author / Rooster Strategic Solutions)
Format:
Commentary
Publication Date:
2019
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: D11355
Notes:
Online via AgriMarketing Weekly posting of October 16, 2019. 2 pages., Seven tips for new college of graduates (mostly without farm backgrounds) as they join the ranks of agricultural advertising agencies and agribusinesses and begin working with American farmers and ranchers.
6 pages., Online via periodical website. Published on November 9, 2019., Author described reactions of journalists who were covering climate strikes that occurred throughout Canada on September 27, 2019. Respondents were invited to share perspectives about their role in covering this complex topic.
