Available online at www.centmapress.org, Results indicated that both corporate firms involved in a food fraud case lacked an immediate mandate to address the legitimate stakeholders' claim. "This study adds the action perspective to stakeholder salience theory, providing practical guidelines for marketers in the food sector who face wicked contexts, attempting to achieve transparency and common goals along with their stakeholders."
Available online at www.centmapress.org, Describes the type of information regarding food shared on Twitter and what kind of network is established between Twitter users in those cases when the #food in question is associated to a geographical area. Findings highlighted differences between the two networks surveyed, both with regard to the actors involved and to the way in which they share information on Twitter.