search through journal, The love of music and the appreciation of drama lie deep in the culture of Jamaicans. This fact is now being exploited by medical students at the University of the West Indies as a vehicle for conveying health concepts to rural communities. (original)
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 91 Document Number: C06544
Notes:
UIUC library holdings: CMX and Main Stacks 630.954C737, In: Ostman, Ronald E., ed. Communication and Indian agriculture. Newbury Park, CA : Sage Publications, Inc., 1989. p. 263-270
Bhargava, Ashok (author), Pandey, Shashi R. (author), and Pandey: Graduate Student, Land Tenure Center, University of Wisconsin, Madison, WI; Bhargava: Professor and Chairman, Economics Department, University of Wisconsin, Whitewater, WI
Format:
Conference paper
Publication Date:
1983
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00765
Notes:
AgComm Teaching, In: Development communications in the third world: proceedings of a midwest regional symposium at the University of Illinois at Urbana-Champaign, April 15, 1983. Urbana, Illinois: College of Agriculture, University of Illinois, 1983. p. 58-66. (International Agriculture Publications General Series No. 2).
Evans, cited reference, A were conscious effort to develop appropriate research methodology in developing countries is advocated to provide alternatives to conventional social science methods. It is incumbent upon the people asking questions to use elicitation techniques which are appropriate to the cultural context and tailored to the abilities and requirements of the local community. In this way, interactions between interested parties can be structured so that the initiative and answering questions rests with local people. Field trials at Oluwatedo,, Oyo State, Nigeria, adapted Ayo board to elicit farmers perceptions of weeds and pest. Ayo is the Yoruba version of a popular African game, which has its roots in the aged Egyptian game of men cannot Ayo board format was used and conjunction with repertory grid methodology to focus discussion on farming problems. Numerous scenarios can be devised using the format to generate genuine dialogue between farmers and outside research workers.
Manuel Ramos, Jose (author) and Diez, Angel (author)
Format:
Book chapter
Publication Date:
2003
Published:
Mexico
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36160
Notes:
ftp://ftp.fao.org/docrep/fao/006/y4721e/y4721e00.pdf, Pages 181-188 in Bruce Girard (ed.), The one to watch: radio, new ICTs and interactivity, Food and Agriculture Organization of the United Nations, Rome, Italy. 243 pages. In collaboration with the Friedrich Ebert Stiftung Geneva Office and Communication for Development Group, Extension, Education and Communication Service, Research, Extension and Training Division, Sustainable Development Department. 243 pages.
"Theatre can reveal to development workers both villagers' problems and their capacity to analyse such programs." Also: "the main obstacle to development is not ignorance or apathy but structural limits on villagers' access to resources, information and power."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19602
Notes:
Pages 147-160 in Karen Gwinn Wilkins, Redeveloping communication for social change: theory, practice, and power. Rowman and Littlefield Publishers, Inc., Lanham, Maryland. 216 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37233
Notes:
Via BBC World Service - Communication, Media and Development Policy. 5 pages., Author suggests that the complexities of climate change may prompt consideration of staging probable near-future scenarios - "what if" and "what next" case reports that might be presented through popular theatre. They might illustrate probable situations, bold decisions of some, reluctance to change among others.
Bachtiar, H. (author), Mundy, P. (author), and Iowa State University and the University of Wisconsin-Madison, USA; Central Research Institute for Food Crops, Indonesia
Format:
Manual
Publication Date:
1992
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: C08797
Notes:
James F. Evans Collection, Published by the Department of Journalism and Mass Communication. Iowa State University, Ames, Iowa 50011, USA. 1992.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14018
Notes:
Pages 179-187 in S. R. Melkote and Sandhya Rao, Critical issues in communication: looking inward for answers. Sage Publications, New Delhi, India. 491 pages.
Kaplun, Mario (author) and O'Sullivan-Ryan, Jeremiah (author)
Format:
Book chapter
Publication Date:
1980
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04184
Notes:
See also C04174 to C04198; See C04174 for original, In: O'Sullivan-Ryan, Jeremiah and Kaplun, Mario. Communication methods to promote grass-roots participation : a summary of research findings from Latin America and an annotated bibliography. Paris, France : Unesco, 1980. p. 54-59
Kaplun, Mario (author) and O'Sullivan-Ryan, Jeremiah (author)
Format:
Book chapter
Publication Date:
1980
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04187
Notes:
See also C04174 to C04198; See C04174 for original, In: O'Sullivan-Ryan, Jeremiah and Kaplun, Mario. Communication methods to promote grass-roots participation : a summary of research findings from Latin America and an annotated bibliography. Paris, France : Unesco, 1980. p. 62-65
Kaplun, Mario (author) and O'Sullivan-Ryan, Jeremiah (author)
Format:
Book chapter
Publication Date:
1980
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04188
Notes:
See also C04174 to C04198; See C04174 for original, In: O'Sullivan-Ryan, Jeremiah and Kaplun, Mario. Communication methods to promote grass-roots participation : a summary of research findings from Latin America and an annotated bibliography. Paris, France : Unesco, 1980. p. 65-67
Kaplun, Mario (author) and O'Sullivan-Ryan, Jeremiah (author)
Format:
Book chapter
Publication Date:
1980
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04192
Notes:
See also C04174 to C04198; See C04174 for original, In: O'Sullivan-Ryan, Jeremiah and Kaplun, Mario. Communication methods to promote grass-roots participation : a summary of research findings from Latin America and an annotated bibliography. Paris, France : Unesco, 1980. p. 72-73
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14021
Notes:
Pages 227-240 in S. R. Melkote and Sandhya Rao, Critical issues in communication: looking inward for answers. Sage Publications, New Delhi, India. 491 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23330
Notes:
Pages 229-247 in Cees J. Hamelink and Olga Linne (eds.), Mass communication research: on problems and policies. The art of asking the right questions. Ablex Publishing Corporation, Norwood, New Jersey. 417 pages.
Nigeria: Heinemann Educational Books, Ibadan, Nigeria.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25672
Notes:
Pages 143-154 in F.I.A. Omu and P.K. Makinwa (eds.), Integrated rural development in Nigeria and women's role. Heinemann Educational Books, Ibadan, Nigeria. 322 pages., Paper from the National Conference on Integrated Rural Development and Women in Development organized by the Centre for Social, Cultural and Environmental Research and held at the University of Benin, September 22-26, 1980.
Masiclat, Steve (author), Scherer, Clifford W. (author), and Scherer: Associate Professor and Department Extension Leader, Department of Communication, Cornell University, Ithaca, NY; Masiclat: Graduate Student, Department of Communication, Cornell University, Ithaca, NY
Format:
Journal article
Publication Date:
1988
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 71 Document Number: C03231
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19729
Notes:
Pages 65-83 in Pilar Riano (ed.), Women in grassroots communication: furthering social change. Sage Publications, Inc., Thousand Oaks, California USA. 315 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25586
Notes:
Pages 133-160 in Andrew A. Moemeka (ed.), Development communication in action: building understanding and creating participation. University Press of America, Inc., Lanham, Maryland. 325 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 192 Document Number: D03421
Notes:
Online via AgriCultures Network, Wageningen, Netherlands. Written during a workshop to document lessons learnt in rural development in Sudan, conducted by ILEIA [Centre for learning on sustainable agriculture] for IFAD [International Fund for Agricultural Development]., Features experiences of KariaNet (Knowledge Access for Interconnected Areas Network)in establishing a network around relatively new concepts such as knowledge management, knowledge sharing and communities of practice. 4 pages.
Mtika, M (author / Ministry of Agriculture, Malawi)
Format:
Book chapter
Publication Date:
1982
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 104 Document Number: C09039
Notes:
FAO Economic and Social Development Series No. 26. 1982 Training for Agriculture and Rural Development. Food and Agriculture Organization of the United Nations. Rome 1983. 1-5.
16 pages, via online journal, One of the nation’s most important industries, agriculture, has adopted social media to communicate with consumers and the public. At the same time, traditional news media remains important to the agriculture industry because many consumers still receive information about agriculture from sources such as newspapers and television. Little literature at the time of this study explored how social media is used specifically as a media relations tool. The purpose of this study is to examine how agricultural organizations in Ohio communicate via social media and how the messages could impact central Ohio traditional media outlets’ coverage of agricultural issues. The study is grounded in uses and gratifications theory, and previous social media studies. Data were collected from seven Ohio agricultural organizations’ Facebook pages and four central Ohio news outlets. Researchers found that Ohio agricultural commodity organizations use social media, but not necessarily to communicate with the news media. The industry received limited news coverage during the time studied, and we were unable to discern a relationship between social media and news media coverage beyond a commonality of stories. By communicating the results of this study with agricultural organizations and researchers, effective social media strategies can be developed to guide the future of social media as a media relations tool.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19061
Notes:
Pages 306-329 in Rajab Ali Memon, managing author, and Elena Bashir, editor, Extension methods. National Book Foundation, Islamabad, Pakistan. 378 pages.
16 pages., via online journal., Critical factors influencing farmers’ use of traditional communication methods (TCMs) in information dissemination were isolated with a factor analytical technique. The results show that most of the farmers were between 31 and 60 years and the majority (63%) employ use of TCMs such as proverbs, hooting, putting leaves on path, and use of palm fronds to deliver information at a moderate level. The features of TCMs, farmers’ personal characteristics, economic proficiency, and influence of social contact were factors influencing use of TCMs. It was concluded that use of TCMs is influenced by their peculiarities in discerning information and the user's personal and socioeconomic characteristics.
14 pages., via online journal., This study has investigated farm households' simultaneous use of social networks, field extension, traditional media, and modern information and communication technologies (ICTs) to access information on cotton crop production. The study was based on a field survey, conducted in Punjab, Pakistan. Data were collected from 399 cotton farm households using the multistage sampling technique. Important combinations of information sources were found in terms of their simultaneous use to access information. The study also examined the factors influencing the use of various available information sources. A multivariate probit model was used considering the correlation among the use of social networks, field extension, traditional media, and modern ICTs. The findings indicated the importance of different socioeconomic and institutional factors affecting farm households' use of available information sources on cotton production. Important policy conclusions are drawn based on findings.
