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    32. Promoting products and services bought by farmers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ferguson, R.C. (author)
    Format:
    Journal article
    Publication Date:
    1975-01-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 168 Document Number: C28210
    Journal Title:
    Hoard's Dairyman
    Journal Title Details:
    120 : 60
    Notes:
    No. 7 in a series of features about dairy-related careers. " More than $70 million was spen on presenting information and advertising agricultural products in 1973."

    33. Publisher influence on dealers to promote advertising in the farm field

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Campbell, W.G. (author) and Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Article
    Publication Date:
    1923-03-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24841
    Notes:
    Special Bulletin No. 21, pages 1-5., Defends objection to the practice of inducing dealers to write advertisers, suggesting the use of publications in territory covered by dealer.

    35. Selling corsets to farm women

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Review
    Publication Date:
    1922-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22517
    Notes:
    Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Agricultural Publishers Association, Special Bulletin, 2 pages., Reviews an article in Printer's Ink (June 8, 1922, p. 73), "How Gossard merchandises corsets to 12,000,000 farm women."

    36. Selling our way out of the farm problem: selling is ineffective without advertising

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hall, Joseph B. (author / President, The Kroger Company)
    Format:
    Journal article
    Publication Date:
    1943-01
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D05779
    Journal Title:
    Vital Speeches of the Day
    Journal Title Details:
    20(11) : 343-347
    Notes:
    Speech presented to the Women's Advertising Club of Washington, D.C., January 22, 1943.

    37. Shelf labeling of organic foods; effects on customer perceptions and sales

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Reicks, M. (author / University of Minnesota), Splett, P. (author / University of Minnesota), and Fishman, A. (author / University of Minnesota)
    Format:
    Working paper
    Publication Date:
    1997-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 106 Document Number: C09269
    Notes:
    74 p.

    39. Small exhibits, big opportunities

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fendrick, R.C. (author / Ohio State Farm Science Review, Columbus, OH) and Ohio State Farm Science Review, Columbus, OH
    Format:
    Journal article
    Publication Date:
    1984
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00943
    Journal Title:
    Agri Marketing
    Journal Title Details:
    22(7): 42-44
    Notes:
    AgComm Teaching

    40. Small farm handbook

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Small Farm Project (author / Small Farm Center, University of California)
    Format:
    Handbook
    Publication Date:
    1994
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 101 Document Number: C08714
    Notes:
    Halprin, Small Farm Program, University of California Division of Agriculture and Natural Resources Publication SFP001. 170 p.