Brief summary of a talk by John R. Fleming, writer for the Secretary of Agriculture, U.S. Department of Agriculture, at 1931 AAACE convention, Corvallis, Oregon. He said he doubts whether it is possible for Extension to be both a propaganda and an educational institution at the same time. "As editors who want something intellectually satisfying to work for, we shall probably prefer that Extension pursue the path of education." American Association of Agricultural College Editors.
Looks into the evolution of the Circle to provide men and women in rural Midwestern towns an opportunity for college education via correspondence course of systematic home study from 1878 to 1900. Birth and development of CLSC with other social movements; social consequences of the CLSC's introduction; course offerings; chief obstacles
Moyo, Rachel (author), Salawu, Abiodun (author), and Department of Communication, North West University, Private Bag X2046, Mafikeng, 2735, South Africa
Format:
Online journal article
Publication Date:
2019-02
Published:
South Africa: Elsevier
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D10129
7 pages., Via online journal., This study is a quantitative survey of communication media preferred by smallholder farmers resettled under the Fast Track Land Reform Programme (FTLRP) in the Gweru district of Zimbabwe. Data were gathered using a questionnaire and simple random sampling. Communication is integral to agricultural development, particularly so in the context of the FTLRP characterized by a dearth of information, education and training, ensued by the discriminatory command agriculture (Murisa and Chikweche, 2015). Farmers' preferences of communicationmedia in receiving agricultural innovations should be prioritised to improve agricultural communication andsubsequently, productivity, which is dire in Zimbabwe in the light of the continuing food insecurity. Thefindingsindicated that farmers prefer media that are stimulating and engaging such as television and demonstrations;convenient such as mobile phones and detailed such as books probably because the majority of them do not have training in agriculture. Demographic variables of age-group and education were found to be associated with communication preferences of some media. The study has implications for agricultural communication media policy. Beyond prioritization of farmers’preferences, a model of a multi-media approach to agricultural communication has been developed, that could widen communication reach if implemented.
Carter, E.I. (author), Murray, A. (author), and Dairy Field Services Branch, Department of Primary Industries, Brisbane, Queensland; Dairy Field Services Branch, Department of Primary Industries, Brisbane, Queensland
Format:
Journal article
Publication Date:
1973
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 45 Document Number: B05546
Choudhary, Kalyan Mal (author), Maharaja, Madhukar (author), and Agro-Economic Research Centre for the States of Gujarat and Rajasthan; Agro-Economic Research Centre for the States of Gujarat and Rajasthan
Format:
Journal article
Publication Date:
1966
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 43 Document Number: B05156
