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    192. The future of APA (Agricultural Publishers Association)

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Report
    Publication Date:
    1989-11-15
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36892
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 23, Page 2 in Minutes, annual APA membership meeting, New York City, New York, November 15, 1989., Brief report highlighting opportunities that call for a broader base of membership and funding.

    195. The purview of APA (Agricultural Publishers Association)

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Report
    Publication Date:
    1978-04-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36890
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 22, Page 11 in Minutes, APA Board of Directors Meeting, Phoenix, Arizona, April 10-12, 1978., Brief discussion identifies questions that APA needs to ask itself, such as whether it sees itself as a spokesman for agriculture, whether it is satisified with what it is doing, whether it is structured properly and whether it needs to differentiate between self-serving interests and those of agriculture.

    196. The reader as consumer

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ward, Douglas B. (author)
    Format:
    Journal article
    Publication Date:
    1996
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36098
    Journal Title:
    Journalism History
    Journal Title Details:
    22(2) : 47-55
    Notes:
    Describes some early readership research among farm readers by Curtis Publishing.

    197. The state of B-to-B media: as large publishing companies jettison advertising-supported products, smaller firms are moving to the forefront

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Callahan, Sean (author)
    Format:
    Article
    Publication Date:
    2010-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30284
    Notes:
    From BtoB Business Media via Lexis-Nexis Academic. 4 pages.

    200. Two play-boys turn business men

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hill, Edwin C. (author)
    Format:
    Journal article
    Publication Date:
    1928-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25492
    Journal Title:
    Nations Business
    Journal Title Details:
    16(9) : 17, 104
    Notes:
    "T. Harold Forbes and Francis T. Hunter are the youthful team who turned suddenly from entertainment and sport to clip the long whiskers of country journalism, put it into a suit of modern clothes and bring it smack up to date."