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    Start Over Subject Term farm journals Subject Term media effectiveness Subject Term radio

    31. Is radio cutting farm paper appropriations?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association.
    Format:
    Report
    Publication Date:
    1926-03-27
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28828
    Notes:
    Agricultural Publishers Association Records, UI Archives., Bulletin 13, p. 1., "The coming of radio brings a new problem to publishers." Signs of shift.

    32. Looks like a big radio year

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hayden, Victor F. (author / Executive Secretary, APA) and Agricultural Publishers Association.
    Format:
    Article
    Publication Date:
    1925-08-22
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28858
    Notes:
    Agricultural Publishers Association Records, UI Archives., APA Bulletin 34, page 2.., Author notes the growing prospects of advertising by marketers of radios among farm residents.

    38. Milking the most from your promotional dollar: an analysis of agribusiness firms serving U.S. agricultural producers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Roucan-Kane, Maud (author) and Peake, Whitney O. (author)
    Format:
    Report
    Publication Date:
    2007-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28388
    Notes:
    Via AgEcon Search. Working Paper 07-05, Department of Agricultural Economics, Purdue University, West Lafayette, Indiana. 20 pages.

    39. NAFB national producer media-use wave study

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    National Association of Farm Broadcasting, Platte City, Nebraska.
    Format:
    Research report
    Publication Date:
    2008-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28492
    Notes:
    Results of a national (US) study of media use among Class 1A ($100,000+ in annual agricultural sales) producers. Packet includes a printed executive summary, printed description of methodology and a CD that provides a summary report and detailed tabulations.