Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 44 Document Number: B05409
Notes:
Theodore Hutchcroft Collection, Cardiff, UK: Thomson House, 1968. 54 p. (Written for the Economic Writers' Training Course held in Manila, Philippines, August 14 - September 5, 1968)
International Rice Research Institute (IRRI) (author / Manilla, Philippines)
Format:
Proposal
Publication Date:
1983-09-03
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10089
Notes:
This proposal is maintained in records of the Agricultural Communications Program, University of Illinois . "International" section > "Philippines - IRRI" file, Communication and Publications Department of the International Rice Research Institute. 3 pages., Proposal from the International Rice Research Institute to the International Development Research Center (IDRC) for a 3-year pilot program of training in agricultural communication in the Third World. The training would involve 4-5 months of editorial training courses at IRRI.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: C37345
Notes:
See C37280 for original, Page 66 in Fred Myers, Running the gamut: writings of Fred Myers, journalist and 50-year members, American Agricultural Editors' Association. Fred Myers, publishers, Florence, Alabama. 125 pages.
Describes a USDA bulletin in which the scientist(s) didn't write it, but rather a writer who "obtained material from many specialists, and worked it into a synthesis for a particular purpose."
Retrieved 11/01/2006, Charleston Newspapers, via LexisNexis Academic. 3 pages., Author, publisher of the Anniston Star (Alabama), speaks about the role and worth of the community newspaper.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: C27734
Notes:
Available in CD and print formats., Abstracts of six papers presented to the Research Special Interest Group at the annual meeting of the Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences, in Traverse City, Michigan, June 10, 2008. 10 pages., Titles: Genetically modified crops in developing countries: a meta-analysis of mass media coverage, public knowledge and attitudes; Conversations with gatekeepers: an exploratory study of agricultural publication editors' decisions to publish risk coverage; Branding the land-grant university: agricultural producers' and community leaders' awareness of the tripartite mission; Student publication's' place in agricultural communication curriculum; A content analysis of food safety measures on television's Food Network; and Food tube: online coverage of food safety.
Reprinted editorial from Farm, Stock and Home. Recounts the dangers of withholding advertising because a marketer does not happen to like a certain article or editorial in a paper. "If this attitude of mind becomes general and advertising is distributed to the trimmers or the silent publications the public will be under the necessity of paying something like a reasonable price for publications that dare to be alive and vital. Perhaps that would be more satisfactory all around, for if an editor must write with both eyes on the advertisers, it's a long farewell to social, economic and moral progress."
National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 5. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09533
Notes:
Eugene A. Kroupa Collection, 263 pages., Detailed resource for teaching agricultural journalism. Includes discussion topics,sample writing exercises, assignments, copy reading marks, media terms, reference shelf, and other teaching aids.
Pages 77-78 in Extension Circular 541, Review of Extension Research, January through December 1961, U.S. Department of Agriculture, Washington, D.C. Summary of a thesis for the master of science in public relations, American University, Washington, D.C. 1961. 106 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 161 Document Number: C26598
Notes:
3 pages., Summarizes principles identified in a book published 40+ years ago (Donald R. Murphy, What farmers read and like) and invites readers to compare them with guidelines used today for attracting farm readers.
Provides limited information in response to the question, but describes a readership analysis service offered by the Field Studies and Training Division of the Extension Service, U.S. Department of Agriculture. It has analyzed extension publications from 46 states and Puerto Rico.
Australia: Compiled and published by Information and Extension Training Branch of the Queensland Department of Primary Industries with the Assistance of Funds from the Commonwealth Extension Services Grant, Brisbane, Australia
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 137 Document Number: C20867
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22646
Notes:
Presented at the Agricultural Media Summit, Milwaukee, Wisconsin, July 31, 2005., Author is World President of the International Federation of Agricultural Journalists and Chief Executive Officer of IFP Media, which publishes the Irish Farmers Monthly and 30 other periodicals. Examines the relationship between advertising and editorial content, and suggests that integrity and impartial editorial content are "key to maintaining our product standard to ever increasingly discerning audiences."
Malawi: Extension Aids Branch, Department of Agriculture, Zomba, Malawi.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Oversized box 1 Document Number: D07927
Notes:
John L. Woods Collection., Cinematography teaching guide in ring binder. Developed in support of the Mass Communication Project, University of Missouri, funded by the U.S. Agency for International Development. Shooting the film (chapters 17-24 - 114 pages); Editing the film (pages not numbered); Distributing the films (pages not numbered).
USA: Delmar, Centage Learning, Clifton Park, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01730
Notes:
"As communicators, we are caretakers of an industry - one of the most important industries in the history of humankind. It is our duty as students and teachers of agriculture to learn, as efficiently and thoroughly as we can, the skills needed to tell a positive story about agriculture through words, pictures and Web site content. This book will help you in that goal." (p. xiii)
Gifford, Claude W. (author / Director, Office of Information, U.S. Department of Agriculture)
Format:
Commentary
Publication Date:
Circa 1973
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 68 Document Number: D10748
Notes:
2 pages., Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Claude W. Gifford Collection., Emphasis on writing public information that is readable and understandable. Cites an example of a proposed news release from the deputy of one USDA agency. It contained a 68-word sentence found not understandable.
Chodil, Katie (author) and Meyers, Courtney (author)
Format:
Abstract
Publication Date:
2008-06-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27729
Notes:
Abstract available in CD and print formats., Paper presented to the Research Special Interest Group at the annual meeting of the Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences, in Traverse City, Michigan, June 10, 2008.
Ward, William B. (author / Professor of Agricultural Journalism and Head of the Department of Extension Teaching and Information, Cornell University) and Professor of Agricultural Journalism and Head of the Department of Extension Teaching and Information, Cornell University
Format:
Book chapter
Publication Date:
1959
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: B04319
Notes:
In: Ward, William B. Reporting agriculture : through newspapers, magazines, radio, television. 2nd ed. Ithaca, NY : Comstock Publishing Associates, 1959. p. 88-94
Agricultural Experiment Station Editors (author / University of Wisconsin)
Format:
Proceedings
Publication Date:
1919
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 116 Document Number: C11857
Journal Title Details:
pp. 79-84
Notes:
Presentation at The Sixth Annual Conferences of The American Association of Agricultural College Editors at Knoxville, TN, June 20-22, 1918, Proceedings of The Fourth, Fifth, and Sixth Annual Conferences of The American Association of Agricultural College Editors by Subject Term(s)
Agricultural Communicators in Education (ACE) in 1919
Theis, Mary E. (author / Assistant Publications Editor, Editorial Section, Office of Agricultural Communications and Extension Education, University of Illinois, Urbana-Champaign, IL) and Assistant Publications Editor, Editorial Section, Office of Agricultural Communications and Extension Education, University of Illinois, Urbana-Champaign, IL
Format:
Conference paper
Publication Date:
1988
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 74 Document Number: C03654
Notes:
James F. Evans Collection; See C03651 for original, In: Zazueta, Fedro S., and Bottcher, A.B. (Del), eds. Proceedings of the 2nd International Conference on Computers in Agricultural Extension Programs; 1988 February 10-11; Lake Buenavista (Orlando), FL. Gainesville, FL : University of Florida, Institute of Food and Agricultural Sciences, Florida Cooperative Extension Service, 1988. Vol. 1, p. 171-176
Philippines: Communication and Publications Department, International Rice Research Institute (IRRI), Los Banos, Laguna, Philippines.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 123 Document Number: D11189
Notes:
Folder transferred to ACDC collection from the "International Rice Research Institute" file in records of the Agricultural Communications Program, College of Agricultural, Consumer and Environmental Sciences (ACES), University of Illinois, Urbana-Champaign. Those records contain related correspondence of possible interest., Folder describes this training course offered by the Communication and Publications Department of IRRI. Content involves background, objectives, course content, publication project, requirements and procedures, application, selection, award letter, and certification of completion.
Brief summary of a talk by T. Swann Harding, editor of scientific publications, U.S. Department of Agriculture, at 1931 AAACE convention, Corvallis, Oregon. American Association of Agricultural College Editors.
Editorial section of a North Carolina newspaper opposes those skeptical of having county agents spend their time furnishing news stories to newspapers. The information is considered valuable for readers, or it would not be used. "There is no dearth of matter to fill up columns."
Stites, Tom (author) and Berkman Center for Internet and Society, Harvard University.
Format:
Report
Publication Date:
2008-12
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 170 Document Number: C28541
Notes:
Via Media Re:public Case Studies 2008: news and information as digital media come of age. 10 pages., Analyzes the role of editors in a dynamic media era. Uses local "correspondents" in rural community newspapers to illustrate potential frameworks for the operation of news organizations in a digital environment.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D06602
Notes:
Paper presented at the American Association for Agricultural Education Research Conference,Louisville,Kentucky, May 20-22, 2009. Pages 122-134 in published proceedings.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 68 Document Number: D10751
Notes:
45 pages., Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Claude W. Gifford Collection., Indexed resource involving 14 aspects of style used by Farm Journal magazine.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C25935
Notes:
Presented at the 2007 ACE/NETC conference sponsored by the International Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE) and the National Extension Technology Conference (NETC) in Albuquerque, New Mexico on June 16-19, 2007. 6 pages.
