Anliker, J.A. (author / University of Connecticut), Winne, M. (author / University of Connecticut), and Drake, L.T. (author / University of Connecticut)
Format:
Journal article
Publication Date:
1992-07
Published:
USA: Society for Nutrition Education
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 105 Document Number: C09188
2 pages, Online from publication. 2 pages., Food Marketing Institute's 2020 Power of Produce Report indicated that the power of local produce is not fading. More than 50% of respondents said they would like to see a greater assortment of locally grown produce at their primary store. Great promotions, displaying items in season and eye-catching displays were identified as most effective at driving impulse purchases, which tend to involve local produce.