This article is maintained in the office of the Agricultural Communications Program, University of Illinois > "International" section > "Philippines CARD Group" file folder.
This article is maintained in the office of the Agricultural Communications Program, University of Illinois > "International" section > "Philippines CARD Group" file folder., Author's graduate research identifies factors limiting effectiveness of farmers' exposure to various information sources they use.
Ward, William B. (author / Cornell University), Read, Hadley (author / University of Illinois), and Colle, Royal D. (author / Cornell University)
Format:
Presentation
Publication Date:
1971
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: D11136
Notes:
From the "India visit 1971" file of the international programs section of the Agricultural Communications Program, University of Illinois., 24 pages., Presented at the second convention of Indian Agricultural Universities, at U.P. Agricultural University, Pantnagar, India,February 25-28, 1971
25 pages., Online via UI e-subscription, Researchers evaluated the role of media through qualitative feedback from smallholder farmers identified by Community Markets for Conservation through radio programming efforts involving sustainable agriculture. Results demonstrated the centrality of the radio programming alongside other forms of communication such as extension and farmer-to-farmer communication, as well as written and visual communication.
Online from publisher website., By embracing modern technology and engaging enthusiastic young people, the work of an NGO in Malawi is extending the reach of agricultural extension across the country.
3 pages., Online from publisher website., Following a training course in technology stewardship, actors in the Caribbean's agri-food sector are implementing ICT approaches to provide agricultural advice and support to their local communities
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25585
Notes:
Pages 114-132 in Andrew A. Moemeka (ed.), Development communication in action: building understanding and creating participation. University Press of America, Inc., Lanham, Maryland. 325 pages.
Strow, Helen (author / Division of Extension Research and Training), Cowing, Amy (author / Division of Extension Research and Training), and U.S. Department of Agriculture
Format:
Booklet
Publication Date:
1960
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30385
Basinger, Michael L. (author), Aagard, Steven D. (author), and Association for International Agricultural and Extension Education
Format:
Abstract
Publication Date:
2011-07
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 185 Document Number: D00414
Notes:
Abstract of article in proceedings of the annual meeting of the Association for International Agricultural and Extension Education in Windhoek, Namibia, July 3-7, 2011.
Amenumey, Felix K. (author), Greiman, Bradley C. (author), and Association for International Agricultural and Extension Education
Format:
Paper
Publication Date:
2009-05
Published:
Ghana
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 185 Document Number: D00437
Notes:
Pages 37-43 in the proceedings of the 25th annual meeting of the Association for International Agricultural and Extension Education in San Juan, Puerto Rico, May 24-28, 2009.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00580
Notes:
Pages 63-80 in Arnold Pichot and Josef Lorenz (eds.) ICT for the next five billion people: information and communication for sustainable development. Springer-Verlag Berlin Heidelberg. 122 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02270
Notes:
Pages 225-231 in Keya Acharya and Frederick Noronha (eds.), The green pen: environmental journalism in India and South Asia. Sage Publications India, New Delhi. 303 pages., Documentary film maker describes a trip down the Yamuna River.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22969
Notes:
Pages 27-53 in Luke Uka Uche (ed.), Mass communication democracy and civil society in Africa: international perspectives. Nigerian National Commission for UNESCO, Lagos, Nigeria. 557 pages.
International: Oxford and IBH Publishing Co. Pvt. Ltd., New Delhi, India.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 146 Document Number: C23079
Notes:
ISBN: 81-204-0833-0, 213 pages., From the back: One of the basic management functions of a good extension system is to improve the quality of extension contact with clientele. To be able to do this extension and research workers and policy makers must understand the process of communication at the problem solving level and have the knowledge and ability to plan an effective communication strategy and be able to select and use appropriate technologies and methods.
The major focus of the book is on concept building and on explanations of procedures at the application level.
It has been specially prepared for students in agricultural colleges and universities pursuing courses in communication process, extension teaching methods and audio visual aids. Besides it will help a large number of extension workers in the field with a mandate to transfer technology in a planned and effective manner in the areas of agriculture, health, family planning, rural development, etc.
The book introduces several new concepts such as communication competence, communication effectiveness, communication intelligence and deals critically and exhaustively with the current theories of communication with a touch of the author’s global experience. It also introduces several innovative extension teaching methods such as agricultural clinics, flag method, peripatetic team visits, agricultural games, etc
Hassan, Musa Abu (author / Department of Development Communication, Centre for Extension and Continuing Education, Agriculture University of Malaysia, Serdang, Selnagor, Malaysia)
Format:
Report
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C08030
Notes:
James F. Evans Collection, Mimeographed, 1994. 25 p. Paper presented at the Association for Education in Journalism and Mass Communication Convention in Atlanta, GA, August 10-13, 1994., This study examines the ways in which staff of communication units in agricultural extension agencies in Malaysian select media to transfer knowledge to their clients. The findings revealed that the respondents regard actual objects are best in knowledge transfer activities, followed by media that convey reality with a high degree of fidelity. With regard to the selection elements considered important, they choose audience characteristic, followed in order by purpose of communication, audience media preference and time given to complete the media. (original)
Sahay, B.N. (author), Singh, I.B. (author), and Ph.D. student, Department of Agricultural Journalism, University of Wisconsin, Madison, WI; Dy. Director (S.W.), P.E.O., Planning Commission, New Delhi, India
Format:
Journal article
Publication Date:
1970-09
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 39 Document Number: B04461
