Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37086
Notes:
See C37085 for original, Pages 15-34 in Anna Robinson-Pant (ed.), Women, literacy and development: alternative perspectives. Routledge, London, England. Routledge Studies in Literacy. 259 pages.
Mwangi, Samuel Chege (author / University of South Carolina Columbia)
Format:
Research paper
Publication Date:
2002-08-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 124 Document Number: C16146
Notes:
5 p., Paper submitted to the International Communication Division of the Association for Education in Journalism and Mass Communication for the annual convention in Florida, August 7-10, 2002
Schneider, Ivo Alberto (author / Federal University of Rio Grande do Sul, Brazil)
Format:
Conference paper
Publication Date:
1974
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 31 Document Number: C12494
Notes:
Francis C. Byrnes Collection; See B03082, Pages 88-97 in Robert H. Crawford and William B. Ward (eds.), Communication strategies for rural development. Proceedings of the Cornell-CIAT international symposium, Cali, Colombia, March 17-22, 1974. Cornell University, Ithaca, NY. 278 p.
Axinn, George H. (author / Michigan State University, East Lansing)
Format:
Paper
Publication Date:
1968-08-26
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: C22640
Notes:
Paper presented at annual meeting of The Rural Sociological Society, Hotel Somerset, Boston, Mass., USA, Aug. 26, 1968, This paper describes a five-component system with ten major internal linkages which may be used as a model for studying information flow in any rural agricultural social system. The major components are production, supply, marketing, research and extension/education. In addition, definitions are offered of the crucial variables affecting efficiency and effectiveness of communication via the linkages. Audience, message, channel, treatment and impact are described. Based on the system model and the defined variables, simple mathematical formulas are given which illustrate the relationships in impact and efficiency, and which may be used in computer simulation of information flow, or in planning change, in any rural social system.
Houston, Renee (author) and Jackson, Michele H. (author)
Format:
Book chapter
Publication Date:
2009
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00445
Notes:
Pages 99-122 in Thomas L. McPhail (ed.), Development communication: reframing the role of the media. Electronic resource from Wiley InterScience. Wiley-Blackwell, Chichester, UK. 239 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D06769
Notes:
Presentation at the North Central Region Program Leaders meeting, Cooperative Extension Service, September 17-19, 1975. 8 pages., Introduces some new and changed notions about human communication, as related to Extension programming.
Berlo, David K. (author / Michigan State University, College of communication Arts, Department of Communication) and National Project in Agricultural Communication (NPAC)
Format:
Presentation
Publication Date:
1958-08-15
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: C18719
Notes:
6 looseleaf pages, stapled; Address presented before the Communication Training Program, NPAC 15 August 1958: Fort Collins, Colorado
Axinn, George H. (author / Visiting professor, University of Illinois)
Format:
Paper
Publication Date:
1969-08
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: C22641
Notes:
Paper presented at The Society for International Development Eleventh World Conference, New Delhi, India, Nov. 14-17, 1969, This paper explains the critical importance of communication in the development process. It describes a generalized agricultural communication system, and it discusses a strategic approach to purposeful communication. Then it illustrates the communication problem in a typical less developed area with an example from West Africa. Finally a series of propositions are offered as guides to those who would build a strategy for communication in the development process. Mass communication media development is interdependent with development of many other aspects of national life. The lesser developed societies are moving forward with increasing use of radio and television, film, newspapers, magazines and books. In the rural "folk-village" societies, communication is an essential vehicle for development. The willingness and ability of any group to accept change tends to be directly related to the volume of their communication with the outside world.
Pages 86-87 in Extension Circular 541, Review of Extension Research, January through December 1961, U.S. Department of Agriculture, Washington, D.C. Summary of a thesis for the master of science degree in agricultural extension, University of Tennessee, Knoxville. 1961. 281 pages.
International: International Training Division, Office of International Cooperation and Development, U.S. Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C30032
Notes:
Estimated 150 pages., "Tested training experiences for participants working in rural development programs." Outline and resources for a six-week course.
USA: American Association of Agricultural College Editors (AAACE)
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09584
Notes:
Delmar Hatesohl Collection, First edition. 148 pages., Nine reference units in this handbook were compiled by agricultural communications specialists in the Office of Agricultural Communications, College of Agriculture, University of Illinois.
Kadiyala, Suneetha (author), Morgan, Emily H. (author), Cyriac, Shruthi (author), Margolies, Amy (author), Roopnaraine, Terry (author), and Department of Population Health, Faculty of Epidemiology and Population Health, London School of Hygiene and Tropical Medicine, London, United Kingdom
Leverhulme Centre for Integrative Research on Agriculture and Health (LCIRAH), London, United Kingdom
Division of Nutritional Sciences, Cornell University, Ithaca, New York, United States of America
St. Johns Research Institute, Bengaluru, Karnataka, India
Department of International Health, Bloomberg School of Public Health, Johns Hopkins University, Baltimore, Maryland, United States of America
Independent consultant, Brasilia, DF, Brazil
Format:
Journal article
Publication Date:
2016-10-13
Published:
India: Public Library of Science
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08245
Feder, Gershon (author), Just, Richard E. (author), and Zilberman, David (author)
Format:
Report
Publication Date:
1982
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 51 Document Number: C00566
Notes:
AgComm Teaching, Washington, D.C. : The World Bank, 1982. 65 p. (World Bank Staff Working papers No. 542), Reviews various studies which have provided a description of and possible explanation to patterns of innovation adoption in the agricultural sector. Covers both empirical and theoretical studies. Highlights the diversity in observed patterns among various farmers' classes as well as difference in results from different studies in different socio-economic environments, and reviews the attempts to rationalize such findings. Special attention is given to the methodologies which are commonly used in studies of innovation adoption and suggestions for improvements of such work through the use of appropriate econometric methods are provided.
Benson, Marge (author / J. Walter Thompson Company)
Format:
Paper
Publication Date:
1985-04
Published:
USA: AgEcon
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 30 Document Number: D10574
Notes:
3 pages., Via proceedings from a seminar, "Research on effectiveness of agricultural commodity promotion," of NECC-63 Research Committee on Commodity Promotion, Arlington, Virginia, April 9-10, 1985., Research is vital as communication planning "incorporates the consumer point of view throughout."
Batra, Rajeev (author), Ray, Michael L. (author), and Batra: Assistant Professor, Graduate School of Business, Columbia University, New York; Ray: Professor of Marketing and Communication, Graduate School of Business, Stanford University, Stanford, CA
Format:
Journal article
Publication Date:
1986-09
Published:
USA: Pasadena, CA : The Journal
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 85 Document Number: C05513
Murdock, Graham (author), Petts, Judith (author), and Horlick-Jones, Tom (author)
Format:
Book chapter
Publication Date:
2003
Published:
UK
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07372
Notes:
Pages 156-178 in Nick Pidgeon, Roger E. Kasperson and Paul Slovic (eds.), The social amplification of risk. Cambridge University Press, Cambridge, United Kingdom. 448 pages.
14 pages, via Online Journal, The aim of this article is to show the relevance of the sociology of market agencements (an offshoot of actor–network theory) for studying the creation of alternative agri-food networks. The authors start with their finding that most research into alternative agri-food networks takes a strictly informative, cursory look at the conditions under which these networks are gradually created. They then explain how the sociology of market agencements analyzes the construction of innovative markets and how it can be used in agri-food studies. The relevance of this theoretical frame is shown based on an experiment aimed at creating a local trade scheme between manure from livestock farms and alfalfa grown by grain farmers. By using the concepts of the sociology of market agencements, the authors reveal the operations that are required to create an alternative agri-food network and underscore the difficulties that attend each one of these operations. This enables them to see the phenomena of lock-ins and sociotechnical transition in a new light.
Salcedo, Rudy N. (author) and Woods, John L. (author)
Format:
Course materials
Publication Date:
1972-01-01
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 195 Document Number: D07999
Notes:
John L.Woods Collection, Course outline and reference materials for a course taught at the University of Illinois, Urbana. Six pages of syllabus, plus a packet of references.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10379
Journal Title Details:
Page from 30 through 39
Notes:
Cornell University, Call number: S542 T35 R38x 1996, Second chapter of the book "Agricultural Research and the Peasants-- The Tanzanian Agricultural Knowledge and Information System"
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 187 Document Number: D01061
Notes:
Paper presented during the South African Broadcasting Corporation (SABC)'s "News content planning" workshop in Boksburg, South Africa, October 21, 2006. 18 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 116 Document Number: C12679
Notes:
Pages 175-187 in William M. Rivera and Daniel J. Gustafson (eds.), Agricultural Extension: worldwide institutional evolution and forces for change. Elsevier Science Publishers, Amsterdam, The Netherlands. 312 p.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21774
Notes:
Pages 97-115 in Sandra Braman (ed), Biotechnology and communication: the meta-technologies of information. Lawrence Erlbaum Associates, Mahwah, New Jersey. 287 pages.
International: Extension Editorial Office, College of Agriculture, University of Illinois, Urbana.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29174
Notes:
4 pages., This outline is an adaptation of one prepared by the Committee on Communication Research of the American Association of Agricultural College Editors.
Manyweathers, Jennifer (author), Hernández-Jover, Marta (author), Hayes, Lynne (author), Loechel, Barton (author), Kelly, Jennifer (author), Felton, Simone (author), El Hassan, Marwan (author), Woodgate, Rob (author), and Maru, Yiheyis (author)
Format:
Journal Article
Publication Date:
2020-06-18
Published:
Italy: Scuola Internazionale Superiore di Studi Avanzati
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12741
8pgs, A transdisciplinary pilot study with Australia's livestock industries is bringing multiple stakeholders together as equal partners, to examine the complex problems around animal disease management. These problems include disease surveillance and on-farm biosecurity practices. The pilot groups are established in industries susceptible to foot and mouth disease, namely dairy and beef cattle, pork, sheep and goats. The Agricultural Innovation Systems framework is being evaluated to determine its effectiveness as a tool to improve partnerships between stakeholders. These stakeholders include livestock producers (farmers), private and government veterinarians, local council representatives, and industry personal including from saleyards and abattoirs. Stimulation of innovative solutions to issues arising from conflicting priorities and limited resources around animal disease management are also expected. Using a participatory communication approach, the impact of the pilot on trust and relationships is being evaluated. The sustainability of the Agricultural Innovation Systems approach to address complex issues around animal health management is also being assessed. The aim of the study is to strengthen Australia's preparedness for an emergency animal disease outbreak, such as Foot and Mouth Disease.
Melkote, Srinivas R. (author) and Kandath, Krishna P. (author)
Format:
Book chapter
Publication Date:
2001
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00545
Notes:
Pages 188-204 in Srinivas R. Melkote and Sandhya Rao (eds.). Critical issues in communication: looking inward for answers. Essays in honor of K.E. Eapen. Sage Publications, New Delhi, India. 491 pages.
Melkote, S.R. (author) and Kandath, Krishna P. (author)
Format:
Book chapter
Publication Date:
2001
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14019
Notes:
Pages 188-204 in S. R. Melkote and Sandhya Rao, Critical issues in communication: looking inward for answers. Sage Publications, New Delhi, India. 491 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21678
Notes:
Pages 89-106 in K. Sadanandan Nair and Shirley A. White (eds.), Perspectives on development communication. Sage Publications, Inc., Thousand Oaks, California. 256 pages.
8pgs, In many studies, communication and social cognitive theories have been used to investigate people's behaviors toward agricultural insurance programs resulting in varied conclusions on how and why people react to such programs. However, few of them have explicitly investigated the role of social cognitive theory in escalating insurance literacy levels on agriculture and cultural factors. Thus, the purpose of this study is to identify and analyze the behavioral factors of tidal swampland farmers in Barito Kuala Regency, South Kalimantan province, towards agricultural insurance in the perspective of analyzing farmers' knowledge of agricultural insurance products and determinants of community behavior. Under the instrumental case-study research design, the data were collected through interviews and Focus Group Discussion (FGDs) with 35 informants, consisting of the Head of the South Kalimantan Provincial Agriculture Service and the Barito Kuala District Agriculture Service, opinion leaders, academics, representatives of farmer groups, and farmers. Documentation data related to the implementation of the agricultural insurance program were used to complete the interview and FGDs data. The results of this study indicate that tidal swampland farmers are trapped in hoax information or negative issues related to Agricultural Insurance which makes them reluctant to participate in agricultural insurance. Farmers prefer to be resigned and surrender to the state of their agricultural land than to participate in agricultural insurance. Besides, farmers feel there is no point in participating in agricultural insurance, especially those who think the registration and insurance claim process is convoluted. Low insurance literacy is a key problem of the misinformation that is formed.
Swanson, Harold B. (author / University of Minnesota - Department of Agricultural Journalism) and Leung, Kenneth W.Y. (author / University of Minnesota - Department of Agricultural Journalism)
Format:
Bibliography
Publication Date:
1978-04
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30371
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 113 Document Number: C11092
Journal Title Details:
<6 pages>
Notes:
Remarks By Carole L. Brookins, Panel on the Future of Bio-Engineered Farm Products, U.S. Department of Agriculture (USDA) Outlook Forum 2000, Washington, D.C. February 24, 2000
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21776
Notes:
Pages 145-172 in Sandra Braman (ed), Biotechnology and communication: the meta-technologies of information. Lawrence Erlbaum Associates, Mahwah, New Jersey. 287 pages.
Lambert, Frank (author) and Centre for Community Networking Research, Monash University, Victoria, Australia.
Format:
Paper
Publication Date:
2009-11-04
Published:
Canada
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C35685
Notes:
Community Informatics Research Network (CIRN) Conference 2009, Prato, Italy, November 4-6, 2009. 15 pages., Author finds a successful "top-down" approach for delivering online community information from three levels of Canadian governmental agencies.
18 pages., Interdisciplinary agricultural research centers are becoming more common at land-grant universities. These centers often use an interdisciplinary approach to address complex science issues. As these centers address agricultural issues that impact society, effective science communication is a necessary activity. However, these centers may face unique barriers or opportunities. This study utilized a qualitative approach to identify the barriers and motivations of interdisciplinary agricultural center directors when communicating about science. Participants identified common science communication challenges, such as time and lack of funding. Funding was also identified as a motivation, as well as factors related to the tenure and promotion process. Recommendations from this work include evaluating the public relations and the effectiveness of science communication from these centers. Future research should also examine the financial structure of interdisciplinary centers to better inform best practices.
Retrieved December 9, 2006, Author describes three communication-related aspects of the "diversity generated into rural areas by globalisation of the economy and of society."
Explores the interrationships between the interdisciplinary specialties of the diffusion of innovations and technology transfer, using bibliometric methods.
3 pages., On co-creating value with customers. Involves "reassessing almost everything that we think we know about our customers and products - and probably change some aspects of our basic business model."
Cox, Rosie (author), Holloway, Lewis (author), Venn, Laura (author), Dowler, Liz (author), Hein, Jane Ricketts (author), Kneafsey, Moya (author), and Tuomainen, Helen (author)
Format:
Journal article
Publication Date:
2008
Published:
England
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 161 Document Number: D07823
Godfrey, D. Matthew (author), Feng, Patrick (author), and Department of Marketing, University of Arizona, Tucson, Arizona, USA
Department of Communication, Media and Film, University of Calgary, Calgary, Canada
Format:
Journal article
Publication Date:
2017
Published:
USA: Emerald Publishing
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08305
International: International Cooperation Administration, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes8; Folder: MSU Seminars file Document Number: C12641
Notes:
Francis C. Byrnes Collection, Prepared by Michigan State University staff for participants in ICA Seminars on Communication, East Lansing, Michigan.. 27 p.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14085
Notes:
Chapter 3 in Andrew A. Moemeka (ed.), Communicating for development: a new pan-disciplinary perspective. State University of New York Press, Albany. 1994. 280 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23333
Notes:
Pages 277-289 in Cees J. Hamelink and Olga Linne (eds.), Mass communication research: on problems and policies. The art of asking the right questions. Ablex Publishing Corporation, Norwood, New Jersey. 417 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25580
Notes:
Pages 17-37 in Andrew A. Moemeka (ed.), Development communication in action: building understanding and creating participation. University Press of America, Inc., Lanham, Maryland. 325 pages.
Kaplun, Mario (author) and O'Sullivan-Ryan, Jeremiah (author)
Format:
Book chapter
Publication Date:
1980
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 77 Document Number: C04174
Notes:
See also C04174 to C04198, In: O'Sullivan-Ryan, Jeremiah and Kaplun, Mario. Communication methods to promote grass-roots participation : a summary of research findings from Latin America and an annotated bibliography. Paris, France : Unesco, 1980. p. 30-89
Diaz-Bordenave, Juan E. (author / Inter-American Institute of Agricultural Sciences, Organization of American States) and Inter-American Institute of Agricultural Sciences, Organization of American States
Format:
Book
Publication Date:
1977
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 45 Document Number: B05431
Notes:
James F. Evans Collection. Table of contents only, Paris : UNESCO, 1977, In its programme for the development of communication systems, UNESCO has long been concerned with the role that the media can play in rural areas. The present study is intended to help specialists working in rural communication programmes by seeking to draw from the results of research principles which can serve as guides to more effective programme designs.
Grunig, James E. (author), Nelson, Clifford L. (author), Richburg, Susie J. (author), White, Terry J. (author), and Professor of Journalism, University of Maryland; Professor and Chairman of Adult and Youth Education, Washington State University; Professor of Journalism, University of Maryland; Professor of Journalism, University of Maryland
Format:
Journal article
Publication Date:
1988
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 70 Document Number: C03020
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14148
Notes:
This book is a product of the 9th Biennial Conference of the African Council for Communication Education at Accra, Ghana, October 18-21, 1994., Chapter 5 in Charles Okigbo (ed.), Media and sustainable development. African Council for Communication Education, Nairobi, Kenya. 506 pages.
Melkote, Srinivas R. (author / Associate Professor, Department of Radio-Television-Film, School of Mass Communication, Bowling Green State University, OH)
Format:
Book
Publication Date:
1991
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 90 Document Number: C06438
Notes:
Contains Forward, Preface, and Introduction only, Newbury Park, CA : Sage Publication Inc., 1991. 292 p.
