Posted at www.ageditors.com, President of American Agricultural Editors' Association describes challenges facing editorial independence and emphasizes the importance of following guidelines identified in the AAEA Code of Ethics.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29178
Notes:
1 page., Author reports feedback from crop producers indicating lack of credibility of advertising appeals that involve yields and the related idea of financial gain.
Via online access. 7 pages., Examines the elements of an "honest vision for the future with a shared language that accurately describes our world." Size of farm is not the key indicator, the author argues.