Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: C24426
Notes:
Retrieved July 7, 2006, 17 pages., Brief presented by the Appellees (CBS, et al) in the 1994 Alar case in which Washington State apple growers sued CBS television network for airing a "60 Minutes" program indicating that Alar, a chemical sprayed on apples, had been found to be a potent carcinogen especially dangerous to children.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: C26955
Notes:
Online from V-Fluence web site via PR Reporter. 3 pages., "Words like 'frankenfoods' and 'genetic engineering' scare consumers and deny them the facts about agricultural biotechnology and food safety, the author writes."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11726
Notes:
Online from AgWeb.com via AgriMarketing Weekly. 2 pages., Discontinued advertising campaign based on inaccurate information about using lemongrass in cows' diets to reduce methane emissions by "up to 33%."
Via online from publisher., "The Front Gate" editorial confronts advertising campaign of Burger King based on misleading, inaccurate information about the role of cattle in generating global greenhouse gas emissions.