Attack of the killer labels

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Byrne, Jay (author)
    Format:
    Commentary
    Publication Date:
    2003
    URL:
    http://www.v-fluence.com/home/resources/articles/attach-of-the-killer-labels.html
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: C26955
    Subject Term:
    accuracy, appeals (message), biotechnology, concepts, food, food safety, image, interest groups, risk communication, scientific communication, trends, genetic engineering, science communication, and bias
    Notes:
    Online from V-Fluence web site via PR Reporter. 3 pages., "Words like 'frankenfoods' and 'genetic engineering' scare consumers and deny them the facts about agricultural biotechnology and food safety, the author writes."

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