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    2. An exploration of consumer perceptions of plants and plant characteristics: a qualitative study of Florida plant and garden consumers

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    3. Analysis of high fructose corn syrup-free marketing and new consumer research suggests some food companies adding to sweetener confusion

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    4. Animals in advertising: Love dogs? Love the ad!

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    5. Anticipated emotion in consumers' intentions to select eco-friendly restaurants: augmenting the theory of planned behavior

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    8. Consumer Awareness of the Jersey Fresh Promotional Program

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    9. Consumer Response to State-Sponsored Marketing Programs: The Case of Jersey Fresh

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    10. Consumer attitude to beef quality labeling and associations with beef quality labels

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