Via December 2017 issue of Agri Marketing magazine. Entitled Annual Marketing Services Guide 2018., Annual directory of companies, marketing services, agencies, agricultural and trade print, broadcast, e-business/associations, National Agri Marketing Association(NAMA)chapters and members, and Canadian Agri Marketing Association (CAMA)chapters.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28510
Notes:
Agricultural Publishers Association Archives, Pages 11-19 in proceedings of the Agricultural Publishers Association meeting at the Associated Advertising Clubs of the World Convention, Indianapolis, Indiana, June 7, 1920., Farm publication representative describes problems associated with the development and standardization of advertising and advertising methods during a period of rapid change. Reactions from participants in the conference follow this presentation.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22479
Notes:
Agricultural Publishers Association Record, Jan 1, 1920 - Jul 1, 1920, Series No. 8/3/80, Box 3, University of Illinois Archives., Agricultural Publishers Association Departmental, Associated Advertising Clubs of the World Convention, Indianapolis, Indiana, June 7, 1920. 5 pages., Describes types of advertising agents and problems involving them. "an incompetent advertising agency can destroy the average advertiser in one year." Calls for coordinated efforts to analyze the qualifications of advertising agents.
No. 7 in a series of features about dairy-related careers. " More than $70 million was spen on presenting information and advertising agricultural products in 1973."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22489
Notes:
Agricultural Publishers Association Record, Jul 1, 1921 - Jan 1, 1922, Series No. 8/3/80, Box 4, University of Illinois Archives., Submitted at the annual meeting of AAAA, Philadelphia, Pennsylvania, Oct 10-12, 1921. 3 pages., Examines forces involved in the decrease in farm paper advertising during the past year and describes a campaign of editorial merchandising to stimulate farmers' interest in selected commodities.