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    11. Agricultural market structure, generic advertising, and welfare

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Pope, Rulon D. (author) and Cardon, James H. (author)
    Format:
    Journal article
    Publication Date:
    2003-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: C21640
    Journal Title:
    Journal of Agricultural and Resource Economics
    Journal Title Details:
    28 (2) : 185-200

    12. An assessment of the relationship between the high fructose corn syrup and the soft drink markets in the United States

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kennedy, P. Lynn (author) and Garcia-Fuentes, Pablo A. (author)
    Format:
    Paper
    Publication Date:
    2017
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: D11671
    Notes:
    13 pages., Paper presented at the Southern Agricultural Economics Association annual meeting, Mobile, Alabama, February 4-7, 2017., Researchers analyzed the market of high fructose corn syrup (HFCS) in the United States and its linkages with the soft drink market. Results showed that soft drinks are the main driver behind the growing demand for HFCS. Also, negative news on HFCS had a negative effect on the growth of demand for soft drinks. However, per capita advertising on soft drinks had a positive effect on the growth of demand for soft drinks and more than offset the effect of negative news.

    14. Analysis of generic dairy advertising, 1984-97

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Chandran, Ram (author), Blisard, Noel (author), Blayney, Don (author), and Allshouse, Jane (author)
    Format:
    Report
    Publication Date:
    1999-02
    Published:
    USA: Economic Research Service, U.S. Department of Agriculture, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35946
    Notes:
    Technical Bulletin 1873. 44 pages.

    15. Approximating farm-level returns to incremental advertising expenditure: methods and an application to the Australian meat industry

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Piggott, R.R. (author), Piggott, N.E. (author), and Wright, V.E. (author)
    Format:
    Journal article
    Publication Date:
    1995
    Published:
    Australia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14819
    Journal Title:
    American Journal of Agricultural Economics
    Journal Title Details:
    77(3) : 497-511

    16. Are food exchange websites the next big thing in food marketing? A latent class analysis

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Vassalos, Michael (author) and Lim, Kar Ho (author)
    Format:
    Paper
    Publication Date:
    2014-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D05772
    Notes:
    Paper presented at the Agricultural and Applied Economics Association 2014 AAEA annual meeting, Minneapolis, MN, July 27-29, 2014. 19 pages.

    17. Bovine spongiform encephalopathy and generic promotion of beef: an analysis for "Quality From Bavaria"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Thompson, Stanley R. (author), Hermann, Roland (author), and Krischik-Bautz, Stephanie (author)
    Format:
    Journal article
    Publication Date:
    2002
    Published:
    Bavaria
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22419
    Journal Title:
    Agribusiness
    Journal Title Details:
    18(3) : 369-385

    19. Commodity advertising pays - or does it? What it takes to keep those raisins dancing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Carman, H.F. (author), Green, R.D. (author), and Mandour, G.J. (author)
    Format:
    Journal article
    Publication Date:
    1995
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14801
    Journal Title:
    California Agriculture
    Journal Title Details:
    46(2) : 9-12