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    Start Over Subject Term advertising Subject Term food industry

    2. ABC News, Time Magazine Poll

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Roper Center at University of Connecticut
    Format:
    Research report
    Publication Date:
    2004-05-30
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22509
    Notes:
    Posted at LexisNexis Roper Accession Number 0453786, Time magazine, T.N.S. Intersearch

    4. Agro-food industry growth and obesity in China: what role for regulating food advertising and promotion and nutrition labelling?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hawkes, C. (author)
    Format:
    Journal article
    Publication Date:
    2008-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: C27216
    Journal Title:
    Obesity Reviews
    Journal Title Details:
    Vol. 9, Suppl. 1, pp. 151-161

    5. Are restaurant franchisees getting a positive return on their advertising fees?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Herrington, J. Duncan (author)
    Format:
    Journal article
    Publication Date:
    2004
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D11623
    Journal Title:
    Journal of Promotion Management
    Journal Title Details:
    11(1) : 71-81
    Notes:
    12 pages., Online via UI e-subscription., The author compiled restaurant sales and unit count estimates for 155 restaurant chains during 1981 through 1998. Unit-level sales and advertising expenditures were calculated by averaging annual system-wide totals by the number of units in operation during the year. Findings supported hypotheses that national advertising does not provide a positive return to advertising for many chain units and a larger proportion of chains exhibit a positive return to advertising at the system level than at the unit level.

    8. Challenges and opportunities for change in food marketing to children and youth: workshop summary

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Institute of Medicine (author)
    Format:
    Book
    Publication Date:
    2013
    Published:
    USA: National Academies Press, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02363
    Notes:
    Report of a workshop of the Institute of Medicine's Standing Committee on Childhood Obesity Prevention, held in Washington, D.C., November 5, 2012. 76 pages.