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    36. Do farmers get an equal bang for their buck from generic advertising programs? A theoretical and empirical analysis

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kaiser, Harry M. (author) and Chung, Chanjin (author)
    Format:
    Journal article
    Publication Date:
    2000-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22305
    Journal Title:
    Journal of Agricultural Economics
    Journal Title Details:
    25(1) : 147-158
    Notes:
    Analytic results indicate that producers having less elastic supply response capture more benefits per dollar expended than producers with more elastic supply response.

    39. Economic analysis of generic milk advertising impacts on markets in New York State

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kaiser, Harry M. (author), Lenz, John E. (author), and Chung, C. (author)
    Format:
    Journal article
    Publication Date:
    1998
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 107 Document Number: C10020
    Journal Title:
    Agribusiness
    Journal Title Details:
    14(1) : 73-83
    Notes:
    AGRICOLA IND 90017291

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