- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kaiser, Harry M. (author), Lenz, John E. (author), and Chung, C. (author)
- Format:
- Journal article
- Publication Date:
- 1998
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 107 Document Number: C10020
- Journal Title:
- Agribusiness
- Journal Title Details:
- 14(1) : 73-83
- Subject Term:
- advertising, commodity promotion, consumption, dairy, and economics of information
- Notes:
- AGRICOLA IND 90017291
