Mahler, Robert L. (author), Gamroth, Mike (author), Pearson, Pat (author), Sorensen, Fred (author), Barber, Michael E. (author), and Simmons, Robert (author)
Format:
Journal article
Publication Date:
2010-04
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 192 Document Number: D03111
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D06597
Notes:
Abstract of paper presented in the History Section of the International Association for Media and Communication Research (IAMCR) conference, Braga, Portugal, July 18-22, 2010., Features an independent quarterly periodical that testified to the importance of sustainable agricultural practice from 1939 to 1954.
Shalaby, M.Y. (author), Baig, M.B. (author), Al-Shaya (author), and Department of Agricultural Extension and Rural Sociology, King Saud University, P O Box 2460, Riyadh 11451, Kingdom of Saudi Arabia,
Format:
Journal article
Publication Date:
2010-12
Published:
Egypt
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08184
Hewat, Charlene (author) and Banda, Barbara (author)
Format:
Book chapter
Publication Date:
2010
Published:
Zimbabwe
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08704
Notes:
Pages 232-239 in Gordon Wilson, Pamela Furniss and Richard Kimbowa (eds.), Environment, development and sustainability: perspectives and cases from around the world. Oxford University Press, Oxford, England. 290 pages.
4 pages., Via online journal., Transformation process to Audience-centered Communication Theory is introduced, as well as the basic idea of the theory in China. It is believed that using Audience-centered Communication theory can help to consolidate the theoretical basis of participatory agricultural extension. The communication essence of agricultural extension activity is studied, which is spreaders send information to farmers; then, farmers filter and process the information, transform it into their own experiences and feed back on time. Internet logical relationship between audience-centered communication and participatory agricultural extension is studied. Effects of Audience-centered Communication Theory on participatory agricultural extension are analyzed. One is that the Audience-centered Communication Theory defines the guidance and implementation basis of agricultural extension activities; the other is that bringing Audience-centered Communication Theory into agricultural extension research can help to expend the agricultural extension. Several enlightenments of the theory to participatory agricultural extension are obtained. Firstly, take audience as the orientation and focus on the needs of the audience. Secondly, advocate the participatory approach of process; and emphasize the importance of internal audience participation. Thirdly, establish two-way interaction mechanism; and make the promoters understand the implementation and performance status on time.
8 pages., via online journal., This study appraised the level of usage of satellite imaging and selected Information Communication Technology (ICT) tools by agricultural extension workers (EWs) in the North Central Zone of Nigeria. Specifically, information on usage of satellite imaging, personal skill ratings, and constraints faced by respondents in the usage of ICT equipment were gathered. Findings revealed that a majority of the respondents (97%) perceived themselves as incompetent in reading and interpreting satellite imaging for agricultural information dissemination. The study posited that government at various levels should assist in training EWs on digital compatibility.
The International Association of Agricultural Information Specialists (IAALD)
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: D10917
Notes:
14 pages., via IAALD website., The study determined farmers’ adoption of Organic agricultural technologies disseminated via radio
farmer agricultural Extension programme in Imo state, Nigeria. An interview schedule was used to
collect data from a sample of 200 farmers. Results show that radio farmer broadcast and co-farmers
were the major sources of information to greater proportion of the farmers. Data on relevance of the
organic agricultural technologies disseminated showed that almost all the technologies were perceived
to be relevant except the use of biological pest control farming. The radio farmer agricultural
programme enhanced the extent of adoption of organic agricultural technologies namely; crop rotation
practice, planting of indigenous varieties, application of compost, mulching of crops, intercropping,
mixed cropping, crop residues, animal manuring, planting of legumes, green manure, off farm organic
waste, minimum tillage and alley cropping. Nevertheless, the adoptions of the technologies were
generally low. Age, farming experience and social participation significantly influenced adoption of
organic agricultural technologies disseminated via radio farm agricultural Extension programme. Major
constraints identified include short duration of programme, inappropriate scheduling of programme,
inability to ask relevant questions and get feed back from the radio presenter. The study recommends
among other things the rescheduling of the radio programme to very late in the evenings when the
farmers will be opportune to listen to the programme.
Via online issue. 1 page., Author reports that only two of 25 eXtension communities of practice have offically named communications professionals on their leadership teams.
Anik, Asif Reza (author), Breustedt, Gunnar (author), and Bauer, Siegfried (author)
Format:
Paper
Publication Date:
2010-09-14
Published:
Bangladesh
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30576
Notes:
Presented at Tropentag 2010, Conference on International Research on Food Security, Natural Resource Management and Rural Development, Zurich, Switzerland, September 14-16, 2010. 6 pages.
Boland, Hermann (author) and Alkhateeb, Mazen (author)
Format:
Abstract
Publication Date:
2010-09-14
Published:
Syria
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C30714
Notes:
Paper presented at Tropentag 2010, Conference on International Research on Food Security, Natural Resource Management and Rural Development, Zurich, Switzerland, September 14-16, 2010. 1 page.
Hartwich, Frank (author) and Fromm, Ingrid (author)
Format:
Abstract
Publication Date:
2010-09-14
Published:
Honduras
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C30715
Notes:
Paper presented at Tropentag 2010, Conference on International Research on Food Security, Natural Resource Management and Rural Development, Zurich, Switzerland, September 14-16, 2010. 1 page.
Fromm, Ingrid (author), Muller, Irene (author), and Guenat, Dominique (author)
Format:
Paper
Publication Date:
2010-09-14
Published:
Kyrgyzstan
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C30730
Notes:
Presented at Tropentag 2010, Conference on International Research on Food Security, Natural Resource Management and Rural Development, Zurich, Switzerland, September 14-16, 2010. 1 page.
Hoffmann, Volker (author), Contreras Arias, Carolina (author), Holle, David (author), White, Douglas (author), Peters, Michael (author), and Burkhart, Stefan (author)
Format:
Paper
Publication Date:
2010-09-14
Published:
Colombia
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C30732
Notes:
Presented at Tropentag 2010, Conference on International Research on Food Security, Natural Resource Management and Rural Development, Zurich, Switzerland, September 14-16, 2010. 1 page.
Mahler, Robert L. (author), Simmons, Robert (author), Gamroth, Mike (author), Pearson, Pat (author), Sorensen, Fred (author), and Barber, Michael E. (author)
Format:
Journal article
Publication Date:
2010-04
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35978
Larson, James A. (author), Roberts, Roland K. (author), English, Burton C. (author), Martin, Steven W. (author), Velandia, Margarita (author), Lambert, Dayton M. (author), and Jenkins, Amanda (author)
Format:
Journal article
Publication Date:
2010-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35994