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    Start Over Publication Year 2010 Subject Term campaign planning Subject Term media selection

    2. Community based social marketing: if you want real behaviour change, give them more than information

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Johnson, Lynelle (author) and Initiatives for the Development of Enterprising Actions and Strategies (IDEAS), Kalamunda, Western Australia.
    Format:
    Commentary
    Publication Date:
    2010-12
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35881
    Notes:
    Via online newsletter. 7 pages.