Via Association AGRIDEA., "Learning how small-scale farmers learn from the new technologies exhibited in Mekelle by their peers and by modern workshops and research centres made us realize how little the majority of 'educated' people in agricultural research and development understand what interests the farmers."
Stocking, S. Holly (author) and Holstein, Lisa W. (author)
Format:
Paper
Publication Date:
2006-06-23
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 181 Document Number: C36639
Notes:
Presented at the annual meeting of the International Communication Association, Journalism Studies Interest Group, Dresden, Germany, June 19-23, 2006. 38 pages., Journal article of same title appeared in Public Understanding of Science 18 : 23-42 (2009).
Online via the University of Illinois Online Catalog, using the Article search term, "demonstrations", This study involved determining preferences of researchers and producers regarding their preferences for providing and gathering information. Findings revealed and described differences in preference. Authors identified on-farm demonstrations as particularly important for technologies that involve major transitions in farming methods.
