Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 148 Document Number: C23861
Notes:
Abstract of a presentation at the Butler/Cunningham Conference, Montgomery, Alabama, November 8-9, 2004. 1 page, Power Point visuals supported this presentation: Author describes editorial strategies for serving commercial farmers and others on "farms" as lifestyle, based on results of focus groups, surveys and other sources of audience feedback.