1. Next up: Mom and apple pie Collection: Agricultural Communications Documentation Center (ACDC) Contributers: Serafin, Raymond (author) Format: Journal article Publication Date: 1993-01-11 Published: USA Location: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18441 Journal Title: Advertising Age Journal Title Details: 64(2) : S4 Notes: Describes advertising efforts by pickup truck marketers from abroad to challenge U.S. marketers in serving farmers and residents of small towns and rural areas.
