Criticisms have been made in the past for overlooking communication as an important factor in development programmes and for inefficient use of communication strategies, media, messages and models. This paper gives examples to demonstrate the need to employ proper communication to ensure success of such development programmes. (original)
Dissanayake, Wimal (author), Wang, Georgette (author), and East-West Communication Institute (EWCI), Honolulu, HI; East-West Communication Institute (EWCI), Honolulu, HI
Format:
Journal article
Publication Date:
1982
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 63 Document Number: C02149
