Marx, Harold (author), O'Keefe, Timothy G. (author), and O'Keefe: Professor, Natural Resources Management Department, California Polytechnic State University, San Luis Obispo, CA; Marx: USDA Forest Service, Washington, D.C.
Format:
Journal article
Publication Date:
1986
Published:
Indianapolis, IN : Technology Transfer Society.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 92 Document Number: C06766
AGRICOLA IND 92045926, The applied technology transfer process is a communication process based on planning, marketing, and training. Planning is the single most important element, while pre-planning is also essential. The marketing part of applied technology transfer involves an in-depth knowledge of both consumers and products. A sound knowledge of media is also essential. The marketing step is the key delivery or transfer element. Applied technology transfer is a system that requires skills such as management and communication techniques which can be learned in traditional academic courses. However, other skills such as applied human relations are more easily learned under a supervised workshop approach. More complex technology transfer systems require additional training on a continuing education basis. The development of technology transfer learning centers can also be useful. Applied technology transfer is a research investment rather than a cost. It is the technology transfer process that insures the timely application of research effort. Research pay-off is derived from use of research products. Thus, applied technology transfer represents research delivery insurance. (original)
AGRICOLA IND 92048817, This paper illuminates the technology-transfer process by identifying the factors affecting the implementation decisions of sponsor companies with regard to eight projects conducted at two industry/university cooperative-research centers. Telephone interviews with corporate-sponsor representatives provided the data. The factors reported most often as influential in the decision of whether or not to use research results were relevance of the project, researcher's ability to demonstrate the usefulness of the results, and the quality of communication with the researcher. When results were not used, lack of company support and lack of communication within the company also appeared to be influential. The end result of these analyses is a model depicting the factors that affect the implementation decision. (original)
Flannery, William T. (author), Munson, J. Michael (author), Spivey, W. Austin (author), and Spivey: Associate Professor of Marketing, University of Texas at San Antonio; Munson: Associate Professor of Marketing, Santa Clara University; Flannery: Associate Professor of Management, University of Texas at San Antonio
Format:
Journal article
Publication Date:
1990
Published:
Indianapolis, IN : Technology Transfer Society
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 92 Document Number: C06741
AGRICOLA IND 92048816, Interest in technology transfer across academic disciplines highlights this paper. We reviewed an abstracting service via computer for the years 1981 thru 1989, concentrating on publication titles that included any of four key terms: diffusion of innovation; intrapreneurship; internal corporate venturing; and technology transfer. This computerized search located 828 pages in science and engineering and 1765 pages in the social sciences. In science and engineering, about 44% of the pages relate to specific cases of technology transfer, and about 27% have an international focus. The opposite is true in the social sciences: cases comprise about 25% of the pages, while 55% have an international focus. Economics, with 470 pages, dominates the writings within the social sciences, as well as elsewhere. In science and engineering, three areas published the most: electrical engineering (147 pages), agriculture (127), and multidisciplinary science (126). The findings suggest that researchers interested in technology transfer would benefit by adopting a multidisciplinary perspective.
AGRICOLA IND 92034694, The cooperative extension system in American agriculture is widely viewed as the paradigmatic public sector technology transfer system. Empirical evidence supports the view that research and extension are complementary inputs in increasing agricultural productivity. Cooperative extension, however, does not perceive itself as a technology transfer system; but as an informal education system. Many participants at the federal, land grant university, or county levels in cooperative extension would not recognize their work within a technology transfer framework. Moreover, many would object to such a characterization of their work. The differences in perspective is accounted for, in part, by the fact that agricultural extension is part of the larger system of cooperative extension. This system, which encompasses agriculture, home economics, 4-H and community and rural development, requires a more encompassing framework than technology transfer to provide an integrated rationale for its program elements. Within the technology transfer framework, the roles of the different components of the system across the states are both highly variable and changing. Based on site interviews in nine states, analysis is presented of the current and prospective roles of extension specialists and county agents. (original)
AGRICOLA IND 92038711, A brief account of the growth of the "market" concept, as related to technology transfer, leads to the establishment of Dr. Dvorkovitz & Associates by its founder and owner, Vladimir Dvorkovitz, Ph.D., where the company has been, where it is at present, and plans for the immediate future, as related to the world wide dissemination of data on technology available for license from industry, government organizations, university and private research centers, and individual inventors. Company activities cover the computerized data bank, InstantTechEx; TechEx, the annual World Fair for Technology Exchange; the publication on licensing and technology transfer, UNIT. (original)
Rivera, William M. (author / Associate Professor of Adult and Extension Education and Coordinator of the Center for International Extension Development, University of Maryland, College Park, MD.)
Format:
Journal article
Publication Date:
1991
Published:
Indianapolis, IN : Technology Transfer Society.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 92 Document Number: C06756
