10 pages, With a focus on the Commonwealth of Virginia, we reviewed literature and data associated with the prevalence and persistence of women's engagement in agriculture from youth-focused programs through to college and employment in order to learn which models of outreach may best attract women to and retain women in agricultural careers. We found that girls in Virginia have strong participation in early agriculture-related activities but that women constitute the minority of primary farm owners. Our systematic literature review shows that using science, technology, engineering, and math models of outreach and reframing agriculture as a career that builds communities and cares for the planet can engage more women in agriculture.
12 pages, We designed a national sustainable agriculture conference for women farmers and agricultural professionals to provide a supportive environment in which participants felt comfortable to learn, share, contribute, question, network, and make connections affecting their personal and professional lives. Through post-conference and later retrospective evaluations, we identified key concepts that Extension professionals and others hosting agricultural events may consider when engaging women participants. Women in sustainable agriculture may prioritize choosing a conference, and are more likely to participate fully, when it is women focused. Women appreciate hands-on experiences and learning from experts and peers but value most the opportunity to connect with other women in similar circumstances.
9 pages, To understand environmental conditions Pennsylvania agricultural producers had observed in the past and what their environmental concerns were for the future, we conducted a statewide survey. We used Spearman rank order correlations to show differences between past observations and future concerns regarding environmental conditions and found a disconnect between what respondents previously had observed and their anticipations for the future. Additionally, we used chi-square analysis to determine whether perspectives on environmental conditions were related to producer demographic characteristics. Two demographic variables were significant: generation of farmer and political affiliation. Our findings can assist Extension professionals in developing programs tailored to target audiences' environmental perceptions and demographics.
Moreno-Ortiz, Carlos Alberto (author), Peterson, Dr. Donna J. (author), Collart, Alba J. (author), Downey, Laura (author), Seal, Susan (author), and Gallardo, Roberto (author)
Format:
Journal article
Publication Date:
2021-12-10
Published:
United States: Clemson University Press
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D12409
8 pages, We examined small farmers’ use of and preference for different channels for marketing agricultural products and explored differences by gender, age group, and education level. Farmers markets and social media were preferred channels, with participants under age 55 being more likely than those 55 and over to prefer and use social media and agree that social media would be useful for promoting products and increasing sales. While selling via social media could provide a larger market, one challenge is that the average age of Mississippi farm operators is 59. Therefore, Extension must consider multiple approaches for delivering training on marketing.
10 pages, In this article we examine the adoption of food safety practices among produce growers in the south and discuss implications of food safety regulations in the U.S. Produce growers have adopted standard food safety practices to varying degrees, but there is still an adoption gap, particularly among small scale operations. Market-driven and regulatory food safety enforcement continues to tighten, and this can further hinder market access for small scale producers.
9 pages, Based on results collected through a comprehensive needs assessment of farmers market (FM) vendors in Pennsylvania, the purpose of this study was to develop and pilot-test a customized, food safety training program for FM vendors. A customized 3-hour, in-person, training program was developed and pilot tested. Using pre- and post-test assessment tests through piloted training, the results found participants scores on knowledge questions increased significantly by ~20%.