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    Start Over Subject Term direct marketing Journal Title Agricultural Advertising

    1. A "down home" proposition: the advertising of M. M. Johnson of Clay Center, Neb. - reaching the plain people in a plain way

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Collins, Jas. H. (author)
    Format:
    Journal article
    Publication Date:
    1905-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15472
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    13(6) : 513-516
    Notes:
    From Printers' Ink

    2. A Kalamazoo direct to you

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1904-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15362
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    11(11) : 21-26
    Notes:
    From Printer's Ink, November 2, 1904. Case report of the mail order business developed by Kalamazoo Stove Company, including information about response from readers of farm periodicals in which the product was advertised.

    3. A mail order advertising success: what three years of advertising have done for thirty years of stove-making

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Collins, Jas. H. (author)
    Format:
    Journal article
    Publication Date:
    1905-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15445
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    13(2) : 93-95
    Notes:
    From Printers' Ink, June 14, 1905.

    4. A three million dollar monument to advertising

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1905-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15412
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    12(2) : 128-129, 132-135
    Notes:
    Features the development and current operations/facilities of Sears, Roebuck and Company, Chicago - "…built up almost entirely with the farmers of America."

    10. Buying by mail: the farmer the real father of the mail order idea

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Editorial
    Publication Date:
    1905-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15450
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    13(3) : 194-199
    Notes:
    Features development and current operations of Montgomery Ward &amp; Company, including its early relationship with the Patrons of Husbandry (Grange) as supply house.

    16. Mail order advertising

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Morrow, Marco (author / Editor, Agricultural Advertising)
    Format:
    Journal article
    Publication Date:
    1907-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15932
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    16(3) : 273-277
    Notes:
    Extracts from an address delivered before the Central Y.M.C.A. advertising class, Chicago, Illinois.

    19. More light on an old subject: having a bearing on mail order publications

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1907-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15822
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    17(3) : 226-227
    Notes:
    Results of a survey about consumers' use of various advertised products, including those advertised in farm papers.

    26. Some other mail order successes

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Editorial
    Publication Date:
    1905-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15451
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    13(3) : 200-201
    Notes:
    Features development and current marketing operations of Kalamazoo Stove Company of Kalamazoo, Michigan, and Marvin Smith Company, Chicago, Illinois.

    38. The progressive advertising manager: modern methods of reaching the rural classes by means of the rural route system

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1905-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15429
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    12(5) : 422-423
    Notes:
    Features efforts of the Corn Belt Farm Dailies.

    43. Verily, brethren, the old order changeth: being a few reflections on the present attitude of the retail merchant toward the erstwhile bogie the M.O. catalog

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Daugherty, George H. (author)
    Format:
    Journal article
    Publication Date:
    1916-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16881
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    28(1) : 54-57