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    3. Fedex Corp. and the Christmas Tree Association join forces to bring real trees to real heroes

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rasmussen, Becky (author)
    Format:
    Journal article
    Publication Date:
    2006-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23842
    Journal Title:
    Agri Marketing
    Journal Title Details:
    44(2) : 38-39
    Notes:
    Describes a "Trees for Troops" program to provide real Christmas trees to military families in 17 locations nationwide.

    4. Looking for answers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Caratelli, Caryn (author)
    Format:
    Journal article
    Publication Date:
    2006-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24362
    Journal Title:
    Agri Marketing
    Journal Title Details:
    44(5) : 28, 30
    Notes:
    "Best of Show" in the 2006 public relations competition of the National Agri-Marketing Association.

    6. New study: agri-marketers invest over $600mm annually

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2006-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24776
    Journal Title:
    Agri Marketing
    Journal Title Details:
    44(8) : 38
    Notes:
    Responses from 75 agribusiness firms regarding their estimated annual marketing communications expenditures, by media category; number of total employees; number of sales employees; annual sales revenue; and extent of outsourcing of markieting communications work.

    8. Technology trends in broadcasting

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Provenmire, Jeremy (author)
    Format:
    Journal article
    Publication Date:
    2006-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24775
    Journal Title:
    Agri Marketing
    Journal Title Details:
    44(8) : 30-32
    Notes:
    Four farm broadcasters describe new information technologies they are using and a media buyer comments on challenges in measuring effectiveness of communications to producers with media such as podcasting.