Skip to search
Skip to main content
Skip to first result
Search
Search Results
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Teinowitz, Ira (author) and Pollack, Judann (author)
Format:
Journal article
Publication Date:
1998-11-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21565
Journal Title:
Advertising Age
Journal Title Details:
69(44) : 2
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Pollack, Judann (author) and Chura, Hillary (author)
Format:
Journal article
Publication Date:
1999-08-16
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18373
Journal Title:
Advertising Age
Journal Title Details:
70(34) : 8
Notes:
"Elsie the cow, the 60-year old Borden bovine is making a comeback with a sleeker appearance in an ad campaign from BBDO, Chicago, marketing the first offensive from Dairy Farmers of America in taking on Kraft Foods."
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Thompson, Stephanie (author) and Chura, Hillary (author)
Format:
Journal article
Publication Date:
1999-10-18
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21562
Journal Title:
Advertising Age
Journal Title Details:
70(43) : 81
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Millman, Nancy (author)
Format:
Journal article
Publication Date:
1981-08-24
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21576
Journal Title:
Advertising Age
Journal Title Details:
52(35) : 45+
Notes:
Describes the weakening of Bruce B. Brewer Company, a major agriculture-oriented advertising agency in Kansas City, Missouri, after it was acquired by Young & Rubicam advertising agency, New York, in mid-1974.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Pollack, Judann (author), Petrecca, Laura (author), and Snyder, Beth (author)
Format:
Journal article
Publication Date:
1999-05-03
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22228
Journal Title:
Advertising Age
Journal Title Details:
70(19) : 58
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Thompson, Stephanie (author)
Format:
Journal article
Publication Date:
1999-09-13
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18374
Journal Title:
Advertising Age
Journal Title Details:
70(38) : 8
Notes:
Dairy Farmers of America, the country's largest dairy cooperative is seeking an agency to help build its first broadside retail brand, a low-fat, fortified nutrition shake called Healthy Pleasures."
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Geiger, B. (author)
Format:
Journal article
Publication Date:
1986
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 61 Document Number: C01848
Journal Title:
Advertising Age
Journal Title Details:
(December 15, 1986) : 86MW
Notes:
"Agricultural marketers, rural advertisers and advertising agencies in the Midwest are feeling the effects of the depressed U.S. farm economy. Farm billings at the 50 largest agricultural agencies are projected to drop 11.5% in 1986. Farm advertisers increasingly are cutting back their ad budgets."
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Pollack, Judann (author)
Format:
Journal article
Publication Date:
1999-07-26
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18375
Journal Title:
Advertising Age
Journal Title Details:
70(31) : 3,43
Notes:
"Nutrition is the strategy behind the milk industry's "Year 2000" campaign integrating dairy farmers' and processors' $186 million ad budget."
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1998-04-27
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18449
Journal Title:
Advertising Age
Journal Title Details:
69(17) : S41
Notes:
Shows top 10 advertising agency billings for various media, including farm publications.
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1996-04-15
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18451
Journal Title:
Advertising Age
Journal Title Details:
67(16) : S33
Notes:
Reports billings by Top 10 advertising agencies for media, including farm publications.