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    Start Over Subject Term media effectiveness Language English Journal Title AAACE

    34. Random notes from the research files - Number 1

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Sumner, W.A. (author)
    Format:
    Journal article
    Publication Date:
    1936-12
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17737
    Journal Title:
    AAACE
    Journal Title Details:
    19 (3) : 15-16
    Notes:
    Reports on a study of library access in rural areas. Results showed 47,054,168 rural people without library service in a U.S. population of 64,029,517. "Hence, it follows that the library falls somewhat short as an extension medium to influence masses of farm people."

    36. Report of the Special Committee on Radio Broadcasting

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1929-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18198
    Journal Title:
    AAACE
    Journal Title Details:
    12 (1) : 15-17
    Notes:
    The report notes that many college operated radio stations have experienced restricted operations during the past year. "Those institutions fortunate enough to have a satisfactory place in the air are furnishing a valuable service and should safeguard their present allotments by sound program development. Commercial stations offer a broad and increasing opportunity for the college information services to reach thousands of their people through a medium so important in the present day scheme of things as to demand careful consideration."

    39. Stevens and Perkins do radio and news study

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1933
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18114
    Journal Title:
    AAACE
    Journal Title Details:
    15 (2) : 5-6
    Notes:
    Results of a survey among local leaders in New Hampshire leads authors to conclude: "It seems safe to conclude, therefore, that radio is proving itself an effective extension tool and deserves careful consideration as to further development."