Berghorn, Claudia (author), Berghorn, Hans-Heinrich (author), and International research project of the regional Farmers' Union, Westfaelisch-Lippischer Landwirtschaftsverband (WLV) with the support of the German and European Farmers' Unions (DBV/COPA).
Format:
Research report
Language:
German
Publication Date:
2013
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 190 Document Number: D02697
Notes:
78 pages., Report of research by the authors in Great Britain, the Republic of Ireland and the United States of America, August-December 2012.
International: Two Sides North America, Inc., Chicago, Illinois.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 143 Document Number: D11534
Notes:
16 pages., Online from publisher website., "This survey provides insight into how consumers around the globe view, prefer and trust paper and print, from reading for leisure or gaining information to news or marketing collateral." Findings based on a representative international survey of more than 10,700 consumers in 10 countries.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 134 Document Number: D11401
Notes:
30 pages., Online via website., "Despite the growing use of genetically modified crops over the past 20 years, most Americans say they know only a little about GM foods. And many people appear to hold 'soft' views about the health effects of GM foods, saying they are not sure about whether such foods are better or worse for one's health. ... a majority of Americans perceive disagreement in the scientific community over whether or not GM foods are safe to eat. And, only a minority of Americans perceive scientists as having a strong understanding of the health risks and benefits of GM foods."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 133 Document Number: D11398
Notes:
17 pages., Online via website., A national survey among U.S. adults explored public thinking about scientists and their research on GM food. "In broad strokes, the survey shows that Americans believe the public is paying more attention to health eating today than they did 20 years ago. But, it is not clear to the public whether people are actually eating healthier today. ... About half of U.S. adults think the eating habits of Americans are less healthy today than they were 20 years ago and most point the blame at both the quantity and quality of what people eat."
Online from publication. 5 pages., Summary of a survey among U.S. consumers, performed by Aimpoint Research for The Packer. Findings suggested that the lack of a concrete definition of sustainability points to the need to earn consumers' trust regarding the food industry.
An accompanying paper of the same title represents an earlier version of the journal article, including the Figure 1 and Reference list not included in the html version of the journal article., Via online., Information technology has developed rapidly, particularly in the area of social media. Almost all groups in society now use social media in their day to day activities, and one group that has been greatly impacted is young farmers. Before this era, farmers had difficulty accessing information. This study aims to find out what benefits are obtained and obstacles encountered by the use of social media in farming activities by the young farmers. This paper is descriptive explorative by using a qualitative approach. The data collection technique itself uses in-depth interviews, observations, literature studies, and documentation. The research location was in Bulukerto Village, Bumiaji Sub-District, Batu City which was carried out from November to December, 2017. The informants were chosen because they already used new media to support their farming activities. The result is the use of social media in the agricultural sector is widely used by young farmers in order to increase revenue and to seek information. Even so, there are still a number of problems faced by young farmers when utilizing social media, namely those interested in buying and selling online for agricultural products are not as high as other products and about the trust. The advice that can be given is farmers must post photos of products on Instagram with good pictures and caption. They also can tag others to reshare and spread the product information.
