Washington, DC: Pew Internet & American Life Project
Location:
African American Research Center, Library, University of Illinois at Urbana-Champaign
Notes:
25 p., Charitable donations from mobile phones have grown more common in recent years. Two thirds (64%) of American adults now use text messaging, and 9% have texted a charitable donation from their mobile phone. The first-ever, in-depth study on mobile donors, which analyzed the "Text to Haiti" campaign after the 2010 earthquake -- finds that these contributions were often spur-of-the-moment decisions that spread virally through friend networks.
