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452. Viewpoint: effective stakeholder communication in agriculture: together we stand, divided we fall!
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Aaarts, H. F. M. (author), Humphreys, J. (author), and Le Gall, A. (author)
- Format:
- Online journal article
- Publication Date:
- 2014-05-01
- Published:
- Interational: Cambridge University Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D10127
- Journal Title:
- Journal of Agricultural Science
- Journal Title Details:
- 152(S1) : 65-70
- Notes:
- 6 pages., (Special Issue from the 17th International Nitrogen Workshop), Via online Journal, Substantial improvements of agricultural systems are necessary to meet the future requirements of humanity. However, current agricultural knowledge and information systems are generally not well suited to meet the necessary improvements in productivity and sustainability. For more effective application of research output, research producers and research consumers should not be considered as separate individuals in the knowledge chain but as collaborating partners creating synergy. The current paper investigates the relationships between scientists and stakeholders and identifies approaches to increase the effectiveness of their communication. On-farm research has proven to be an effective means of improving exploitation of research output at farm level because it connects all relevant partners in the process. Furthermore, pilot farms can act as an effective platform for communication and dissemination. Regional networks of pilot farms should be established and connected across regions
453. Visual-based minimal-text food safety training tools for Chinese-speaking food service workers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Rajagopal, Lakshman (author), Reynolds, Joel (author), and Li, Dawei (author)
- Format:
- Online journal article
- Publication Date:
- 2019-10
- Published:
- Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: D10989
- Journal Title:
- Journal of Extension
- Journal Title Details:
- 57(5)
- Notes:
- 10 pages., Article # 5TOT4, via online journal., This article describes visual-based minimal-text food safety tools developed in Mandarin Chinese to educate Chinese-speaking food service workers about safe food handling practices. Ten posters and one PowerPoint presentation were developed, and their efficacy in conveying critical food safety messages was tested with Chinese-speaking food service workers in Iowa. Extension educators can use these tools for formal and informal food safety education, thereby contributing to protecting public health.
454. What characteristics define participants of Michigan’s healthy food incentive program?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Parks, Courtney A. (author), Jaskiewicz, Lara J. (author), Dombrowski, Rachael D. (author), Frick, Hollyanne E. (author), Hortman, Sarah B. (author), Trumbull, Elissa (author), Hesterman, Oran B. (author), and Yaroch, Amy L. (author)
- Format:
- Online journal article
- Publication Date:
- 2018-04-27
- Published:
- USA: SAGE Journals
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 11 Document Number: D10342
- Journal Title:
- Journal of Planning Education and Research
- Notes:
- 7 pages., Via online journal., To characterize participants of a statewide healthy food incentive program in terms of shopping behaviors, surveys were collected at farmers markets (N = 436) and grocery stores (N = 131). Farmers market and grocery store respondents were mostly forty-five to fifty-four years old (21 percent to 24 percent) and female (72 to 82 percent). Grocery store respondents were more diverse. Farmers market participants were more likely to be female (p = .011), not have children (p = .006), and traveled further compared to grocery store participants. As healthy food incentive programs expand, participant characteristics should inform tailored outreach to expand to diverse populations to have a greater public health impact.
455. What do consumers read about meat? an analysis of media representations of the meat-environment relationship found in popular online news sites in the UK
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Mroz, Gilly (author) and Painter, James (author)
- Format:
- Online journal article
- Publication Date:
- 2022-10-03
- Published:
- UK: Taylor & Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12679
- Journal Title:
- Environmental Communication
- Notes:
- 19 pages, Previous scholarship suggests that elite media have tended to pay little attention to the adverse environmental impacts associated with meat consumption and production. Through content analysis of 116 articles from 2019, published on eight popular online news sites consumed by a wide range of demographics in the UK, including lower-income groups (the sector most likely to eat meat), we identify common anti-meat and pro-meat environmental narratives, solutions and recommendations, and the dominant sentiment towards both meat consumption and production. We observed a significantly greater presence of anti-meat consumption and/or production narratives than pro-meat. Over half the articles showed anti-meat consumption sentiment, with only 5% predominately in favour. 10% were against unspecified or industrial production practices, 28% were against industrial-scale farming but supported sustainable methods; and none were entirely in favour of the meat industry. These findings are reflected in the dominant recommendation, present in over 60% of articles, to eat less meat. Our results add substantially to previous media research, particularly showing the increased volume of coverage of the meat-environment nexus, varying levels of contestation around meat eating, and the division of responsibility between consumers and industry.
456. What do people want from their community forests? results of a public attitude survey in Missouri, U.S
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Treiman, Thomas (author) and Gartner, Justine (author)
- Format:
- Online journal article
- Publication Date:
- 2005-09
- Published:
- International Society of Arboriculture
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D11487
- Journal Title:
- Journal of Arboriculture
- Journal Title Details:
- 31(5) 243-250
- Notes:
- 8 pages., via online journal., A self-administered survey of randomly selected recipients in 44 Missouri, U.S., communities found that most Missourians were very concerned about the quality of natural resources and having trees on streets and in parks. Respondents felt that Missouri was not doing well at making sure fewer trees are lost during development and at managing stormwater runoff. Residents in communities with a population of 50,000 or more, in the St. Louis and Kansas City suburbs, and in the cities of St. Louis and Kansas City show strong support for a ballot issue establishing a tree fund supported by a tax of US$5 or less. Missourians in communities with a population greater than 5,000 showed support for protecting or replacing trees during development through passage of a tree preservation ordinance. They lack basic knowledge of their community's tree program and could not correctly say whether their community was certified by The National Arbor Day Foundation as a Tree City USA. They are most likely to seek information on trees from their local garden center. The results of the survey, together with recent surveys of community forestry officials and street tree inventories, are used to make recommendations to state agencies charged with managing community forests.
457. What influences consumer evaluation of genetically modified foods?
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Pham, Nguyen (author) and Mandel, Naomi (author)
- Format:
- Online journal article
- Publication Date:
- 2019
- Published:
- Sage
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 18 Document Number: D10499
- Journal Title:
- Journal of Public Policy & Marketing
- Journal Title Details:
- 38(2): 263-279
- Notes:
- 18 pages., via online journal., Genetically modified (GM) foods have attracted a great deal of controversy. While some consumers and organizations regard GM foods as safe, many other consumers and organizations remain concerned about their potential health risks. The results of three studies suggest that consumers respond differently to persuasive messages regarding GM foods on the basis of their preexisting attitudes. Weak anti-GM consumers tend to comply with a variety of pro-GM messages. In contrast, strong anti-GM consumers exhibit message-opposing behavior. Moreover, they respond just as negatively to a safety message (claiming that GM foods are safe) as to a risk message (claiming that GM foods are unsafe). The mechanism underlying these effects is consumers’ perceived health risk. A benefit message claiming that GM foods are beneficial (e.g., more nutritious than their conventional counterparts) is a better alternative for strong anti-GM consumers. Finally, the results suggest that persuasive messages do not significantly change pro-GM consumers’ evaluations of these foods.
458. What's in a name? Survey explores consumers' comprehension of milk and non-dairy alternatives
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Meyer, Megan (author)
- Format:
- Online journal article
- Publication Date:
- 2018-10-11
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09960
- Journal Title:
- Food Insight
459. Where I come from: exploring regional differences in California consumers’ attitudes and beliefs about fluid milk
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Specht, Annie R. (author), Wickstrom, Ashlan E. (author), Buck, Emily B. (author), and Association for Communication Excellence
- Format:
- Online journal article
- Publication Date:
- 2017
- Published:
- USA: New Prairie Press
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D10133
- Journal Title:
- Journal of Applied Communications
- Journal Title Details:
- 101(4)
- Notes:
- 14 pages., Via online journal., Guided by the theory of reasoned action and social cognitive theory, this study was conducted to better understand how decisions to purchase organic or conventional milk are influenced by norms and attitudes established via human interactions and how those norms and attitudes vary by geographic region. An online Qualtrics survey was used to gain insight into behaviors, attitudes, and interactions of 308 milk consumers in various geographical regions of [State]. The findings indicate that urban, suburban, and rural consumers differ in some ways in their interactions related to milk information, as well as their perceptions of organic versus conventional milk. Based on the findings of the study, differences in personal networks and exposure to certain messaging in varying regions might perpetuate a more positive, confident, and informed view of organic or conventional milk products in some areas more so than others. The researchers recommend using the results of the study to tailor messages to the specific information needs of consumers in urban, suburban, and rural regions of [State].
460. Where do U.S. households purchase healthy foods? An analysis of food-at-home purchases across different types of retailers in a nationally representative dataset
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Chrisinger, Benjamin W (author), Kallan, Michael J. (author), Whiteman, Eliza D. (author), Hillier, Amy (author), and Standford University University of Pennsylvania
- Format:
- Online journal article
- Publication Date:
- 2018-03-16
- Published:
- United States: Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 133 Document Number: D11387
- Journal Title:
- Preventative Medicine
- Journal Title Details:
- 112(2018) : 15-22
- Notes:
- 7 pages., via online journal, Food shopping decisions are pathways between food environment, diet and health outcomes, including chronic diseases such as diabetes and obesity. The choices of where to shop and what to buy are interrelated, though a better understanding of this dynamic is needed. The U.S. Department of Agriculture's nationally representative Food Acquisitions and Purchase Survey food-at-home dataset was joined with other databases of retailer characteristics and Healthy Eating Index-2010 (HEI) of purchases. We used linear regression models with general estimating equations to assess relationships between trip, store, and shopper characteristics with trip HEI scores. We examined HEI component scores for conventional supermarkets and discount/limited assortment retailers with descriptive statistics. Overall, 4962 shoppers made 11,472 shopping trips over one-week periods, 2012–2013. Trips to conventional supermarkets were the most common (53.6%), followed by supercenters (18.6%). Compared to conventional supermarkets, purchases at natural/gourmet stores had significantly higher HEI scores (β = 6.48, 95% CI = [4.45, 8.51], while those from “other” retailers (including corner and convenience stores) were significantly lower (−3.89, [−5.87, −1.92]). Older participants (versus younger) and women (versus men) made significantly healthier purchases (1.19, [0.29, 2.10]). Shoppers with less than some college education made significantly less-healthy purchases, versus shoppers with more education, as did households participating in SNAP, versus those with incomes above 185% of the Federal Poverty Level. Individual, trip, and store characteristics influenced the healthfulness of foods purchased. Interventions to encourage healthy purchasing should reflect these dynamics in terms of how, where, and for whom they are implemented.