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    131. Use of traditional media in Tamil for modern development themes

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bagyalakshmi, R. (author) and Karunakaran, K. (author)
    Format:
    Journal article
    Publication Date:
    1989
    Published:
    India: National Council of Development Communication, Varanasi, India.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14392
    Journal Title:
    Interaction
    Journal Title Details:
    7(3) : 41-48

    132. Using folk media in HIV/AIDS prevention in rural Ghana

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Panford, S. (author), Nyaney, M.O. (author), Amoah, S.O. (author), and Aidoo, N.G. (author)
    Format:
    Journal article
    Publication Date:
    2001
    Published:
    Ghana
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25005
    Journal Title:
    American Journal of Public Health
    Journal Title Details:
    91(10) : 1559-1562

    134. Using puppets to teach ideas: Khei Dori Ka, an audiovisual with puppets from Bombay

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Pereira, Myron J. (author)
    Format:
    Journal article
    Publication Date:
    1982-12
    Published:
    India
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09572
    Journal Title:
    Development Communication Report
    Journal Title Details:
    40 : 3-4
    Notes:
    Delmar Hatesohl Collection

    135. Using rich media to promote knowledge on nutrition and health benefits of pecans among young consumers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Tong, Xiao (author), Szacilo, Amy (author), Chen, Hsiangting (author), Tan, Libo (author), and Kong, Lingyan (author)
    Format:
    Journal article
    Publication Date:
    2022-09-13
    Published:
    Netherlands: Elsevier B.V.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 206 Document Number: D12802
    Journal Title:
    Journal of Agriculture and Food Research
    Journal Title Details:
    Vol. 10
    Notes:
    7 pages, Pecans are a heart-healthy food, serving as an excellent source of unsaturated fatty acids, micronutrients, and phytochemicals. Despite rapid growth of the U.S. pecan export in global market, domestic pecan consumption has been stagnating, especially in attracting young consumers. This study seeks to investigate the effectiveness of nutrition education brochure that utilizes two information formats-rich media and traditional media-for promoting nutritional knowledge of pecans among young consumers. The experiment followed a between-subjects 2 x 2 design. Four versions of digital brochures were developed to manipulate two independent variables: video (absent vs. present) and recipe (absent vs. present). The findings indicated that including a video in the digital brochure can help increase consumers’ perceived information quality, and recipe content can help increase consumers' trust in the nutrition information and information source. The results also showed that for consumers with a lower prior knowledge regarding pecans, educational materials including a video were more effective than materials without a video. Such strategies to promote pecan consumption could benefit the pecan industry as well as public health.

    137. Utilization of indigenous communication strategies in promoting marketing practices in rural communities in Nigeria

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Chukwueah, Chris C. (author)
    Format:
    Journal article
    Publication Date:
    2010
    Published:
    Nigeria
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00692
    Journal Title:
    Canadian Social Science
    Journal Title Details:
    6(6) : 217-221

    138. Utilizing indigenous knowledge systems in agricultural education to promote sustainable agriculture

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Williams, David L. (author) and Muchena, Olivia N. (author)
    Format:
    Journal article
    Publication Date:
    1991
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17409
    Journal Title:
    Journal of Agricultural Education
    Journal Title Details:
    32(4) : 52-57

    139. Village contact drive: a technique in rural communication

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Intodia, S.L. (author) and Upadhyay, Rekha (author)
    Format:
    Journal article
    Publication Date:
    1990
    Published:
    India: National Council of Development Communication, Varanasi, India.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14355
    Journal Title:
    Interaction
    Journal Title Details:
    8(2) : 142-151