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    Start Over Format Journal article Subject Term extension communication Subject Term roles

    1. "Selling" vs. news; or, Why is a college?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Adams, Bristow (author / Cornell University)
    Format:
    Journal article
    Publication Date:
    1935-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18170
    Journal Title:
    AAACE
    Journal Title Details:
    18 (3) : 9
    Notes:
    "The organic act which lies back of the work college editors are doing provides for the gathering and dissemination of information. It was never intended that public funds should be used for "institutional promotion," "propaganda," "press-agenting," "space-grafting," "publicity," "self laudation," "selling" or call it what you will. If "institutional promotion" - to give it the benefit of the least obnoxious designation - comes as a "by-product" of news and helpful information, there's no harm done. But an item aimed to benefit the institution rather than the person who reads that item is not only subversive to the purposes of the college, but is also subversive to the interests of the so-called "by-product." The college has no mandate to work the newspapers; yet it has a sufficient warranty to work for its readers."

    2. A case for publications

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Stephen, Victor R. (author)
    Format:
    Journal article
    Publication Date:
    1957-04
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17592
    Journal Title:
    AAACE
    Journal Title Details:
    39 (6) : 5

    7. A study on the designs of posters for rural areas

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hindlekar, W.M. (author), Lokhande, M.R. (author), and Mohanty, B.B. (author)
    Format:
    Journal article
    Publication Date:
    1970
    Published:
    India
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 1 Document Number: B00110
    Journal Title:
    Indian Journal of Extension Education
    Journal Title Details:
    6 (3/4) : 51-57
    Notes:
    AgComm Teaching

    10. Agricultural news in Vermont

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Goss, Glen W. (author / University of Vermont)
    Format:
    Journal article
    Publication Date:
    1955
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17910
    Journal Title:
    AAACE
    Journal Title Details:
    37 (5) : 8
    Notes:
    Content analysis of agricultural and home economics news in Vermont's 11 daily and 27 weekly newspapers. Results showed that such news accounted for 3.6 percent of news space in dailies and 8.1 percent in weeklies. The survey underscored the importance of helping local extension personnel as editors are interested in stories with local angles.