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    1. Eastern United States consumers' purchasing intent of Florida strawberries

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ruth, Taylor (author) and Rumble, Joy N. (author)
    Format:
    Conference paper
    Publication Date:
    2016-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: D08128
    Notes:
    Research paper presented in the Agricultural Communications Section, Southern Association of Agricultural Scientists (SAAS) in San Antonio,Texas, February 7-8, 2016. 28 pages.

    2. The future of marketing to farmers: lifetime value, needs-based segmentation and value-based communication

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Poulos, N. (author), Rongstad, N. (author), and Consulting Hunter Business Direct, Inc.
    Format:
    Conference paper
    Publication Date:
    1996
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 101 Document Number: C08596
    Notes:
    1996 U.S. Agricultural Communicators Congress. Washington, D.C.