4 pages., Via online., "The chief ethical fear for the past 99 years of agricultural journalism has been that one of our number would cuddle up closer to advertisers than others of us, and reap unethical benefits of that. The chief charge of every Ethics Committee [of AAEA] has been to protect our collective readers from any hoodwinking that would come from such collusion. As I look toward that 100th year, I wonder who needs protecting from whom." Examines pressures on agricultural journalists in the wake of divided audience perspectives about the role of agricultural media in covering contentious political issues
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 152 Document Number: C24724
Notes:
Retrieved October 14, 2005, Via Science and Development Network. 4 pages., "A democratic dialogue over science-related issues is critical for modern societies. But providing reliable information in an accessible way is an essential prerequisite for this to occur." Author notes a worrying trend within much of the world's media whereby a traditional commitment to reporting facts is giving way to coverage on interpretations of fact (or "spin").