Evans, Jim (author) and Agricultural Communications Program, University of Illinois, Urbana.
Format:
Commentary
Publication Date:
2007-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C26056
Notes:
3 pages, Thoughts offered in response to that question from a professional agricultural journalist. Focus on key appeals, key audiences and some possible means.
Online via UI Library electronic subscription, To close the gap between ecologists and policy makers, the author proposed a program of embedding ecologists into the political syst4em in much the same way the U.S. military embeds journalists into combat units. Emphasized the importance of developing personal relationships.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 161 Document Number: C26321
Notes:
Posted at http://proquest.umi.com/pqdweb?did=1329833451&sid=1&Fmt=3&clientld=36305&RQT=309&Vname=PQD, BusinessWorld, Manila, Philippines, via ProQuest. 4 pages.
Author examines potentials for bias in coverage efforts of farm media, as reflected in a Trade Talk activity at the annual meeting of the National Association of Farm Broadcasting.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 173 Document Number: C29393
Notes:
Via Kitchen Garden Network, Shaw Island, WA. 2 pages., Commentary about the potential value of social media for the "little guy" to take part in discussions aboug farming, food and agriculture. Three responses.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: C27070
Notes:
Posted at http://www.scidev.net > indigenous knowledge, Via Science and Development Network. 3 pages., "More should be done to build bridges between formal scientific research and informal grassroots innovations."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: C26631
Notes:
Archived November 28, 2007, Via Food Safety Network. 1 page., Criticizes practices of reporters who want to "dish the dirt on dangerous dining, or seep into the city's soiled food service underbelly, or test for toxins in takeout."
Tongue in cheek, the author explores the idea that those who promote consumption of farm products need to use mascots. "We may neet to put a funny face on our productà"
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: C25342
Notes:
From Vocal Point column via Food Safety Network. 3 pages., Author challenges accuracy of widely-accepted government statistics claiming that Americans spend under 10 percent of their disposable income on food.
Lloyd, Mark (author) and Center for American Progress, Washington, D.C.
Format:
Commentary
Publication Date:
2007-06-27
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 168 Document Number: C28107
Notes:
4 pages., Discusses how rural Americans are lagging behind in connectivity, compared with urban/suburban Americans and rural systems in other parts of the world.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 155 Document Number: C25216
Notes:
Vocal Point column in Meatingplace.com. 3 pages., Decries violent methods used by the organization and urges meat and poultry interests to challenge these methods through local media.
Case study involving public relations practitioners who disguised the provenance of documents they had created or commissioned involving the "Wal-Marting Across America" information campaign.
Retrieved January 9, 2007, Via Boston.com, Commentator criticizes television weather reporters for failing to help viewers address the complications and implications of global warming.
Author comments on changes in terms being used, such as: producers for farmers, units for hog barns, operations for farms, commodities for crops, FFA for Future Farmers, College of Food, Agricultural and Environmental Sciences for College of Agriculture.
Author expresses concern about a trend toward agricultural names for housing developments in urban areas. Examples: Green Pastures, Scott Farms, Shepherd's Landing, Walker Meadows. "As a member of the farming minority, I'm offended."
